#BinanceLeadsQ1

In Q1, Binance leads exhibited strong growth, propelled by heightened crypto market volatility and renewed retail interest. User sign-ups increased by 22%, with notable traction in regions like Southeast Asia and Latin America. Spot trading leads surged 19%, while futures and margin products saw a 27% rise in inquiries. Institutional interest remained steady, with Binance Custody and Launchpad attracting new high-value clients. Educational campaigns and referral programs contributed 38% of new leads, underscoring the effectiveness of community-driven growth. Conversion rates improved 11% quarter-over-quarter, reflecting enhanced onboarding processes. Binance enters Q2 with a healthy lead funnel and strong market positioning.