Despite facing a severe financial crisis and relying on loan programs from the IMF, Pakistanis continue to spend an eye-watering amount on extravagant weddings. With yearly expenses ranging from Rs 100 billion to 200 billion (around $350 million to $700 million USD), this culture of lavish weddings puts immense pressure on families. In major cities like Karachi, Lahore, and Islamabad, wedding costs can reach millions, driven by lavish venues, catering, decorations, and entertainment. The wedding industry, encompassing everyone from matchmakers to caterers, has flourished, but at the cost of families depleting their life savings to fund these celebrations.
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