New CoinMarketCap Report Highlights Binance’s Token Distribution Leadership
Binance relentlessly reaffirms its status as the unquestionable front-runner in token distribution via airdrops and staking rewards. It continues to cement its lead with innovative features to improve the user experience.
The latest from CoinMarketCap is that in 2024, Binance took an astonishing 94% of the 2.7 billion dollars that were distributed through the process of staking and airdrops among top-tier exchanges. Not only does the incredible share demonstrate the exchange's dominance, but it also signifies the increasing importance of its ecosystem.
Link to the report:
https://coinmarketcap.com/academy/article/examining-token-listings-on-cexes
Binance leads the bull of cryptocurrency airdrops
Having paid out a staggering $2.6 billion to consumers, Binance solidifies its position as the leading platform for earning passive income in the world of cryptocurrency.
In an endeavor to capitalize on that competitive advantage, the platform has released a set of upgrades that are intended to make airdrop participation and new token launches simpler and easier to navigate.
At the core of this change is Launchpool and the BNB page, both of which are repurposed to better serve the user experience.
What changes for the users
The newly redesigned Launchpool, now available through the official Binance application, has been fully redesigned. The objective is to make the experience more fluid for both experienced users and new users, allowing them to engage with ease.
Here are the major novelties introduced:
🔥You can simply subscribe to BNB Simple Earn straight from the same web interface.
🔥Increased transparency of active allocations and BNB holdings in Earn products, both flexible and locked products.
🔥Unifying the HODLer Airdrop as a cohesive unit
🔥Allowing push notifications provides users with real-time updates on new token launches.
🔥The FAQ section is written to be brief and to help new users as they navigate the world of staking through Launchpool.
How will these updates affect access to Binance?
Jeff Li, Binance's Vice President of Product, expressed that with these updates, Binance is making it easier to unlock the potential of BNB and access high-quality token launches.
The BNB page
The new BNB page provides more information and increased control. It has seen a major overhaul. The new page provides a detailed exploration of the several applications of the token on the Binance platform.
In particular, users can now access
🔥A detailed analysis of the wide-ranging benefits, such as reduced trading commissions and special VIP benefits.
🔥Launchpool, Megadrop, and HODLer Airdrops provide live updates about upcoming
🔥A customized chronology of the awards won, a useful instrument for tracking the returns generated over the years.
🔥With the integrated solution, users experience increased control and greater insight into the actual worth of holding and using BNB.
Key information: the CoinMarketCap report
The CoinMarketCap report, titled "Exploring Token Listings on CEXes," provides indisputably precise data that works in Binance's favor:
👉$2.6 billion will be given in staking rewards and airdrops in 2024.
👉A quota that covers 94% of all the available exchanges.
👉The median ROI for coins listed on the site is 126.64%.
👉0% delisting of the 77 coins released between 2023 and 2024.
The result of Binance’s long-term strategy
These are the result of a carefully implemented long-term plan. Since 2020, Binance has been in the lead in the launch of 83 projects, skillfully leveraging its distribution channels: Launchpool, Megadrop, and HODLer Airdrops. Through these, it has interacted with more than 5.4 million different users.
It took until 2024 before BNB holders became capable of earning returns of 53% to 78%, based on their participation in a range of programs.
The role of the BNB token
The new design of Launchpool and the BNB page extends beyond superficial good looks; it is a strategic expression of the desire to push BNB's utility to new levels, further cement users' loyalty, and establish Binance as the ultimate portal to outstanding projects and attractive yield prospects.
Monitoring these developments closely and taking advantage of their possibilities may be critical in the months to come, not just for veteran industry players but for new entrants looking to begin seeing rewards from activities such as staking and airdrops.
From Trade Discounts to a DeFi Heavyweight
BNB derives its intrinsic value from its real-world use cases. Binance provides trading discounts, with a maximum of 25% off for Spot and Margin trading and 10% off for Futures trading, in addition to flexible percentages for varying tiers of VIP customers.
Gas fees
A second example of its usefulness resides in paying the gas fees for the BNB Chain, wherein the token acts as a currency to pay transaction fees across the BNB Chain ecosystem. Finally, BNB has widespread real-world usability: it enables payments and shopping from various merchants accepting the token, in addition to being an efficient and transparent platform for charitable donations through Binance Charity.
In-demand token
By continuing to generate strong organic demand, the popularity of BNB spread beyond the initial target market.
By just holding the same 1 BNB in your Binance wallet and taking part in the Launchpool, MegaDrop, and HODLer Airdrop programs, you would have earned a whopping extra $226 in token rewards, bringing your total return to a staggering $553.
That's a 177% ROI, or approximately 11.8% each month, which few other crypto assets (much less traditional ones) can match, especially without active speculation.
Launchpool offers low-risk, high-reward exposure to new projects
Launchpool provides users with a chance to stake BNB along with other tokens so that they can farm new project tokens before they are listed. Since Launchpool was launched in 2020, it has gained immense popularity among Binance users, offering an easy method of earning new assets. Its popularity can be attributed mainly to the fact that it is low-risk in nature: customers are not given new tokens directly; instead, they farm these tokens while keeping their initial BNB.
21 Launchpool events
During 2024, Binance facilitated 21 Launchpool events, with the aggregate token rewards totalling a staggering $1.75 billion.
Some truly impressive pools generated stellar returns per BNB staked: Saga (SAGA) returned $13.07, Ethena (ENA) returned $10.37, and PIXEL returned $9.47. In the meantime, the annualised average yield of Launchpool rose to a staggering 84% from the beginning of 2024 to the end of Q1 2025.
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