Metaplanet’s Bold Bitcoin Bet: Asia’s MicroStrategy on the Rise
Metaplanet Inc., a Tokyo-listed public company, has made headlines again with another strategic Bitcoin purchase. Acquiring an additional 319 #BitcoinWithTariffs BTC for roughly $26.3 million, the firm now holds 4,525 BTC in its reserves—solidifying its status as the ninth-largest public holder of Bitcoin globally.
Often referred to as “Asia’s MicroStrategy,” Metaplanet is spearheading corporate Bitcoin adoption in Japan. Since late 2024, the company has embraced a Bitcoin-centric treasury strategy to preserve value, hedge against inflation, and boost shareholder returns. The recent acquisition was made at an average price of ¥11.85 million ($XRP 82,549) per BTC, demonstrating confidence even amid market uncertainty.
CEO Simon Gerovich stated, “The window to buy won’t stay open forever. Soon, there will be two kinds of people: those who own Bitcoin and those who regret not buying it. At Metaplanet, we’re accumulating as much as we can.”
To track its strategy’s performance, Metaplanet introduced a unique metric called BTC Yield, which measures Bitcoin-per-share growth. The company reported a 95.6% #SECGuidance BTC Yield in Q1 2025 and aims to enhance long-term shareholder value by growing its Bitcoin holdings aggressively.
Looking ahead, Metaplanet has set bold targets—aiming for 10,000 BTC by the end of 2025 and 21,000 BTC by the end of 2026. To support this, it has adopted financial tools like cash-secured BTC put options to maximize capital efficiency and reduce acquisition costs.
Despite volatile markets and global tensions, Metaplanet remains focused. The recent appointment of Eric Trump to its Strategic Advisory Board signals further ambitions for global outreach and influence.
Metaplanet’s approach serves as a blueprint for other companies considering digital assets as part of their treasury strategy. With transparency, innovation, and conviction, Metaplanet is proving that Bitcoin isn’t just a speculative asset—it’s a strate
gic advantage.
