#BSCProjectSpotlight
GameStop's Bitcoin reserve is a relatively new development. On March 25, 2025, GameStop announced that its board had unanimously approved adding Bitcoin as a treasury reserve asset ¹. This move is part of the company's updated investment policy, which also includes USD-backed stablecoins.
To finance its Bitcoin strategy, GameStop plans to raise $1.3 billion through a private offering of convertible senior notes .These notes can be converted into equity, and the proceeds will be used for general corporate purposes, including acquiring Bitcoin.
GameStop's decision to hold Bitcoin as a reserve asset is seen as a way to diversify its treasury and potentially generate returns. The company is following in the footsteps of MicroStrategy, which has been aggressively buying Bitcoin since 2020 ⁴.
It's worth noting that GameStop's stock price surged 12% after the announcement, but later fell 8% as investors weighed the risks and benefits of the company's Bitcoin strategy
