On one hand, Binance Alpha serves as an innovative testing ground, recently launching a series of project support plans, such as helping small and medium projects reach users through exclusive TGE events, and incorporating tokens into the Alpha Observation Pool, which provides liquidity support for early projects while injecting fresh blood into the platform. On the other hand, to address user trust and experience, Binance Alpha has introduced a 'Order Compensation' policy, with a full compensation mechanism within 24 hours significantly enhancing the sense of trading security and brand reputation, demonstrating its determination in compliance and user rights protection. Overall, the 'coolness' of Binance Alpha 2.0 lies in its strategy that combines technological innovation with a human touch—activating community vitality through activities like airdrops and staking, while leveraging cultural resonance to tap into emerging markets, pushing Web3 from a technical narrative towards a new stage of diverse civilizational coexistence.