GameStop’s Bold Move: Bitcoin Added as Treasury Asset, Stock Surges
GameStop invests corporate cash in Bitcoin, following MicroStrategy’s lead.
Stock price jumps 12% after GameStop announces Bitcoin reserves move.
GameStop’s Bitcoin strategy aims to use crypto for future growth.
GameStop announced that its board of directors made a decision to add Bitcoin to its reserve assets. The company revealed this decision through its Form 10-K filing with the SEC on March 25, 2025. This allows the company to make cash investments as well as future debt and equity issuances into Bitcoin.
The decision comes after MicroStrategy and other companies made substantial Bitcoin investments. GameStop has not set a limit for its BTC reserve and maintains the right to sell any acquired assets. However, the company admits that its Bitcoin investment strategy faces uncharted risks.
The company aims to use its massive cash reserves to implement its Bitcoin investment strategy. In the February 1, 2025 financial report, GameStop held $4.8 billion in cash and cash equivalents. The substantial financial reserves enable GameStop to invest in cryptocurrencies to diversify its treasury reserves and strengthen its financial stability
