The $TRUMP memecoin, launched by President Donald Trump on January 17, 2025, experienced significant volatility in its early months. Initially, the token saw a rapid surge in market capitalization, reaching approximately $15 billion by inauguration day. However, this was followed by a sharp decline, with the market cap plummeting to around $2.48 billion, effectively erasing $12 billion in investor value.

A notable event contributing to this decline occurred on February 25, 2025, when a major holder, or "whale," sold 763,582 $TRUMP tokens for $9.48 million USD Coin (USDC). This transaction resulted in a personal loss of $24.4 million for the investor and led to a 13.53% drop in the token's price within 24 hours.

The broader cryptocurrency market also faced downturns during this period, with major cryptocurrencies like Bitcoin and Ethereum experiencing significant losses. Factors such as unmet investor expectations regarding the administration's crypto policies, escalating trade tensions, and high-profile cyberattacks contributed to the overall decline in the crypto market.

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