On March 18, 2025, #Strategy (formerly MicroStrategy) announced plans to raise 500 million USD through a new stock issuance to buy more Bitcoin, just one day after increasing its BTC reserves by 0.026%. With a bold strategy and strong belief in 'digital gold,' Strategy is ramping up the game – but will the market continue to support this ambition?


Strife: The Tool to Raise 500 Million USD

Strategy introduced a new perpetual preferred stock named Strife, priced at 100 USD/share, with a fixed interest rate of 10%. Unlike Strike (another preferred stock launched in January 2025, with an 8% return, payable in cash or stock), Strife only pays dividends in cash and is reserved for institutional investors. The first dividend will be paid after about 100 days. This is a strategic move to leverage higher interest rates to attract capital, instead of zero-convertible bonds like in 2024 – when the company raised billions of USD.


On March 17, Strategy spent 10.7 million USD to buy more Bitcoin, raising its total reserves to 499,356 BTC (valued at 41.4 billion USD, March 18), an increase of 0.026%. Although this amount is small compared to the current scale, analysts from Decrypt believe that Strategy shows no signs of stopping, despite the difficulties in raising capital amidst an unstable market.


Bitcoin: Strategic Focus

Since 2020, Strategy, under Michael Saylor's leadership, has turned Bitcoin into a primary reserve asset. The company now owns nearly 2.38% of the total supply $BTC (21 million coins). At the Future Proof Citywide event in Miami on March 17, Saylor noted that the recent drop in Bitcoin's price (from ATH ~108,000 USD to 83,000 USD) was due to 'macro risk zones' – changing expectations for interest rate cuts, tariffs, and economic concerns. However, he is optimistic: 'When this sentiment reverses, Bitcoin will soar dramatically.'



Market Reaction: Stocks Plummet

On March 18, Strategy's stock fell 6.5% to 275 USD when the market opened (Yahoo Finance). Although down 5.5% year-to-date, the price has doubled in the past six months, reflecting long-term support for the Bitcoin strategy. However, raising funds with Strife at a 10% return indicates rising financing costs, as the market is no longer as lenient as in 2024 – when the company took advantage of 0% bonds to 'scoop up' BTC.


Impact on the Crypto Market


  • Bitcoin Supply: With 500 million USD, Strategy could buy an additional ~6,000 BTC (at 83,000 USD/BTC), tightening the circulating supply (~14.5 million BTC). This could push prices up if market sentiment is positive.


  • Institutional Signal: Strategy's steadfastness reinforces institutional investors' confidence in BTC, especially as the U.S. is considering accumulating Bitcoin (according to Bo Hines, March 18).


  • Risk: If BTC prices drop significantly or Strife fails to attract enough capital, Strategy may face financial pressure from high interest costs.



Conclusion: All-In Betting Strategy?

The plan to raise 500 million USD through #Strife to buy Bitcoin shows that Strategy is not only 'going big' but also betting on the future explosion of BTC. Despite the stock decline and market instability, Michael Saylor's confidence remains unshakeable. But with rising capital costs and macro volatility, the big question remains: Will Strategy's 'hunger' for Bitcoin lead to a resounding victory, or a painful fall in the digital asset race? This Tuesday could be a turning point – and the market is holding its breath to see!


Risk Warning: Crypto investments carry high risks due to price volatility. Please consider carefully before participating. #anhbacong