Binance Coin ($BNB ) is the native cryptocurrency of the Binance exchange, one of the largest and most popular cryptocurrency trading platforms in the world.

Holding BNB on Binance offers several advantages, which can be attractive for both beginner and experienced users in the crypto asset market.

One of the main advantages of holding BNB is the ability to reduce trading fees on Binance.

By paying fees with BNB, you can obtain significant discounts, which is especially interesting for frequent traders.

It is used in various applications within the Binance ecosystem, such as paying fees on other company platforms like Binance Chain and Binance Smart Chain.

The growth of Binance and the adoption of BNB in its ecosystem may drive demand for the coin, which could result in appreciation.

Holding BNB on Binance can bring various benefits, such as fee reductions, access to token offerings and exclusive products, as well as the potential for long-term appreciation.