Discover How Beincom's TPDM Changes the Game in Digital Advertising
1. TPDM Feature of Beincom
Direct messaging paid with tokens (TPDM, Token-Paid Direct Message) is an innovative feature in the Beincom ecosystem that leverages the power of the BIC token to make communication experiences between users more meaningful and value-oriented.
2. Benefits for Users
TPDM allows users to convert attention into real valuable assets. Instead of enduring unwanted ads without receiving anything, users now earn $BIC for every ad they view, generating a source of passive income that does not require special skills. Users can also decide the price for receiving ads, ensuring they only view ads they feel are worth their time.
Additionally, TPDM helps users receive content that is more aligned with their personal preferences. Instead of being bombarded with random ads, users only receive ads that are accurately targeted based on their interests and behaviors. This enhances the ad viewing experience and increases the likelihood of users finding products or services they are genuinely interested in, while also better protecting their privacy.
3. Benefits for Advertisers
TPDM helps advertisers optimize their return on investment (ROI) by only paying for users who are genuinely interested in their products or services. Instead of wasting budget on ads shown to the wrong audience, advertisers focus their resources on reaching the highest converting users, enhancing campaign effectiveness and reducing unnecessary costs.
Advertisers also gain accurate data on user interactions with their ads. They can track the number of viewers, watch time, and actions taken after viewing ads. This helps them understand campaign effectiveness and make necessary adjustments. TPDM also facilitates building direct communication channels with potential customers, allowing advertisers to develop personal relationships and provide deeper insights about their products or services.
4. Benefits for the Ecosystem
Within the Beincom ecosystem, TPDM creates a self-sustaining circular economic model where value is continuously exchanged between users and advertisers. This fosters organic growth of the platform and balances the benefits among all participants. The use of blockchain technology ensures the transparency and security of all transactions, preventing ad fraud and malicious activities, thereby reinforcing trust among participants.
5. Mechanism to Promote the Value of $BIC
TPDM creates a powerful network effect for $BIC according to Metcalfe's Law, whereby the value of the network increases quadratically with the number of users. As more users join, advertisers will pay more $BIC to reach them. Conversely, as more advertisers join, users have more opportunities to earn $BIC. This positive feedback loop drives the growth of both the platform and the value of the token.
Moreover, TPDM creates continuous demand for $BIC from both advertisers and users. Advertisers need $BIC to send direct messages, while users want to hold $BIC to use other services on the platform. If $BIC is designed with a deflationary model, the increased demand will create significant upward price pressure. $BIC is not just a speculative token but also has practical utility, creating a continuous usage cycle and increasing circulation velocity.
6. Market Potential
The global digital advertising market is estimated to reach $450 billion by 2023. If TPDM captures just 1% of the market share, this will create a demand for $BIC worth $4.5 billion. TPDM has the potential to reshape the advertising industry towards a more equitable and efficient model, while also creating a significant competitive advantage over traditional advertising methods, where users often ignore or block ads.
Conclusion
Beincom's TPDM represents a groundbreaking solution in the digital advertising industry, transforming advertising from a disruptive factor into an economic opportunity for users. By creating real and continuous demand for $BIC, TPDM not only drives the intrinsic value of the token but also lays the foundation for sustainable long-term market value growth, while having the potential to become the new standard in digital advertising.
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