#ActiveUserImpact The surge in active users on Binance, surpassing 250 million by 2024, has catapulted its dominance in the crypto market. This growth has boosted transaction volume and the adoption of services such as Binance Pay, which grew by 226%. The expansion of fiat-to-crypto channels facilitated access to new users, strengthening its global position.
This increase potentially influences the value of BNB, although regulatory and market factors are also crucial. Binance is consolidating its position as a leader, but must navigate a dynamic competitive and regulatory environment.