#钱包活动洞察 Wallet Activity Insights: Unlocking New Codes of the Digital Economy

In the thriving digital economy, wallet activities have become a key window to glimpse market trends and user behavior. From transaction data, high-frequency small payments are often concentrated in daily consumption scenarios, reflecting the warmth of people's lives; while large transfers are more associated with investments and asset allocation, showcasing the flow of wealth.

In terms of participation, the conversion and retention rates of new users after receiving registration red envelopes and experiencing new user discounts can reflect the attractiveness and user stickiness of the wallet. The response of old users to various cashback and points exchange activities can also reflect the degree of alignment between the wallet's functions and services.

Wallet activities are closely linked to market sentiment. During a bull market, the participation in investment-related wallet activities is high; during economic downturns, savings and discount activities are more favored. Analyzing wallet activities can provide decision-making basis for financial institutions, merchants, and even investors, enabling them to accurately grasp the market and seize opportunities in the digital wave.