#钱包活动洞察 Wallet Activity Insights: Unlocking the New Code of the Digital Economy

In the thriving digital economy, wallet activities have become a key window to glimpse market trends and user behaviors. From transaction data, high-frequency small payments are often concentrated in daily consumption scenarios, reflecting the everyday life of people; while large transfers are often linked to investments and asset allocation, showcasing the flow of wealth.

In terms of activity participation, the conversion retention rate of new users after receiving registration red envelopes and experiencing new user discounts can reflect the attractiveness and user stickiness of the wallet. The response of existing users to various cashback and points exchange activities also reflects the alignment of wallet functions and services.

Wallet activities are also closely tied to market sentiment. During a bull market, participation in investment-related wallet activities is high; during economic downturns, savings and discount activities are more favored. Analyzing wallet activities can provide decision-making basis for financial institutions, merchants, and even investors, allowing them to accurately grasp the market and seize opportunities in the digital wave.