#Doodles , one of the most prominent NFT brands, has just announced plans to launch the DOOD token on the Solana blockchain, marking a bold shift in its development strategy.

Breaking Free from Coercive Commercial Agreements

  • Scott Martin, the founder and new CEO of Doodles, shares that the company will abandon coercive commercial collaborations and focus on the user community.

  • Advertising campaigns like the previous collaboration with Rubik's Cube were criticized for being too forced and not providing real value to the NFT owners of Doodles.

  • According to Martin, 'Without a community, Doodles is just an empty shell', so the new strategy will focus on community engagement and creating real value.

Launching DOOD Token on Solana

  • #DOOD will be deployed on Solana, which is currently a hot platform for meme coins with a total supply of up to 10 billion tokens.

  • In the future, Doodles plans to connect DOOD with Coinbase's Ethereum layer-2 network, Base, to expand its ecosystem.

  • Although launched as a meme coin, Martin stated that DOOD will gradually transition into a utility coin serving the application ecosystem and gamified experiences of Doodles.

Change to Grow

  • Doodles has been heavily impacted by the crypto bear market, but has stood firm thanks to large advertising campaigns with McDonald's, Adidas, and Pharrell Williams.

  • However, the old commercial collaboration strategy has been criticized for not providing real value to the NFT owners of Doodles.

  • CEO Scott Martin decided to abandon the 'pocketing' approach and focus on creating enjoyable experiences.

Creating Unique Experiences

  • One of Martin's most creative and unusual ideas is to allow users to use DOOD to lower an expensive artwork into a car crusher.

  • Martin shares that the new philosophy of Doodles is to 'let the audience complete the story', creating unprecedented interaction and engagement.

Why Launch a Token?

  • Martin candidly admits that the main reason for launching the DOOD token is to bring value to investors and strengthen its position in the rapidly growing NFT market.

  • In the current context where the US government is more open to crypto, this is a favorable time for Doodles to break through and reshape its development strategy.

Risk Warning

Investing in cryptocurrency and NFTs always carries high risks. Users need to thoroughly research and carefully consider before participating. Crypto does not #anhbacong