1. Social bandit-type bloggers and chatterbox-type bloggers have better traffic, so you can refer to the next item.

2. Based on the tweeting habits and traffic of high-quality high-traffic bloggers this year, we can evaluate Twitter’s current algorithm:

[Compare the people who watch Twitter every hour of the day to a reservoir]

On average, every time a blogger posts a tweet, he or she will scoop out a bucket of water from this reservoir. The more followers a blogger has, the more water he or she will scoop out.

If you only send out one tweet a day, even if your single tweet has 100,000 views, you may not be able to reach as many fans as someone who sends 20 tweets, each with 10,000 views. (And in theory, his single hit will exceed your carefully prepared content).

There’s nothing I can do; the current algorithm is just this messed up. It’s not very fair for bloggers who can create more engaging content. If you can create more engaging content, I suggest releasing it in segments (actually, I can write a ten-thousand-word article in one go for the KOL series, even with more structure, but I won't write it all at once. Do you understand why? Bro. Either switch platforms, like audio podcasts or YouTube.

3. Don’t create a perfect persona; leave some flaws for your fans. Leave some points for teasing! For example, my Sigma personality often leads people to say I’m gay. Or when my fans create videos and memes about me, I remember other bloggers privately messaging me, saying, 'Dog Ge, your fans love you so much; they’re willing to make your derivative content.' (ez, power, side-eye, and those cool kids).

You say you have such a strong fatherly attitude and still act pretentious. Besides making people hate you and feel superior, when others interact with you, are they being humble or what?

Eliminate the fatherly attitude and start anew.

4. Your figure is your worth. Many people want to be KOLs just to make money. Making money is not shameful, but if you eat too much bad food, you will automatically be categorized by your fans.

Your controversial behavior and drama may attract high traffic, but your image in the eyes of users will suffer greatly, such as cheap ads, unreliable project collaborations, and fake benefits.

Treat fans as friends to receive genuine help from others, but if you act like a green tea b*tch, you will only gain fake girlfriends. When it comes to important matters (calling for orders), there will be no effect. The client feels awkward, and so do you. Fixing users' prejudices against you is harder than ascending to the heavens, and getting good ads is even harder. The ones seeking you out are often shady exchanges and stingy project parties.

5. KOLs in the crypto world are unified as financial bloggers, so remember this: bloggers with trading ability and the power to change public opinion are the most valuable. That's why teachers like @dayu_en and @huahuayjy have high quotes, and many people line up to invest. They even disdain to accept ads because they understand the truth of point 4. Small bloggers need to study this point well (knock on the blackboard!!).

6. How to get more ads? Who you deal with determines what ads you get. Hang out with developers, collaborate with top market makers, associate with frequent consultants, and mingle with marketing agencies! Remember, where the source of the ads is, that’s where you should be!

7. If you don't have two skills, don't mess around with paid groups. And don't go around joining paid groups without any capital.

8. How to maintain update frequency and quality? If you share my personality, treat work as a performance; if your personality is the opposite, treat it as self-cultivation.

9. Being a KOL also requires self-cultivation. Did you know @cryptocishanjia loves reading? Content creators need material. If your life and thinking remain unchanged, you will inevitably find yourself unable to write anything.

10. Where does creativity come from? (A secret that should not be shared)

I will take out a notebook and write down all the fragmented keywords on paper, then randomly combine, collide, and connect them. With your confusion, you will be grateful to me later.

Do not write mind maps for things that are not systematic. If you haven't thoroughly learned or done something, don't let GPT create a plan for you. Creativity thrives in chaos; extraordinary ideas are born from disorder.

11. The number of ads and your own content should be at least 20% to 80%. Imagine opening your homepage to find ads for cheap, unheard-of junk projects. Do you think your fans will give you a second glance? Use 80% of your content for altruistic output and accumulate your reservoir.

12. Content differentiation: remember this: do helpful things in unexpected scenarios.

13. Establish your own community early. It's essential for nurturing bloggers. Refer to @xixi_kawayi for a niche, abstract, vertical meme community. Study hard, output seriously, and summarize well. With a community of seven to eight thousand people chatting tens of thousands of messages daily, making money is just a side benefit. Come on, Xi, let's aim to be the most abstract male-female duo in the Chinese-speaking region, okay? A must-learn entry point!

There’s so much more, but this is getting too long, so I’ll save it for next time. I have to go on a business trip to Macau on Monday, so I thought I would spend the weekend during the day with Chong Ge shopping and eating hot pot, then come back to write something around eight or nine in the evening. In the end, I didn’t get home until after midnight. Today’s output is a bit convoluted; I’ll try to make it understandable. I ended up writing for an hour.

If you have any questions, ask in the comments section, and I will take time to answer.