1. Your avatar and ID across all platforms must be the same; don't change your name when you switch social media, it's frustrating that people can't even tag you!

2. The profile and cover image should ensure good memorability, with super symbols and traffic-driving designs (join group, follow channel, paid tools, independent developer works, etc.).

3. Pay attention to spacing in your basic tweets; leave spaces between text and letters/numbers, especially in long paragraphs. Always start a new line, so it looks comfortable. If it’s all cramped together, it seems like you're writing a cryptic text! If possible, include images; if you lack eloquence, don't use fancy words; write in plain language, and avoid unnecessary filler (get straight to the conclusion before elaborating, don't build up with a lot of padding before stating the conclusion).

4. The display of personal profiles on PC and mobile Twitter is different; use symbols effectively for separation, so it's clear on both mobile and computer.

5. The maximum character limit for a Twitter profile is 160; Chinese characters and symbols take up two spaces, and periods look awkward and uncomfortable. There's no need to put a period at the end, and you can add a link in your profile; Linktree has a very poor conversion rate, and it's not necessary for personal projects.

6. The avatar is also important; make sure it's distinct, don't just use NFTs. It's best to have something memorable. Scenery and landscapes are not memorable, and use bright colors; otherwise, it won't be clear in iPhone's dark mode.

7. Turn off privacy settings in Telegram; otherwise, even if you change your avatar a hundred times, others won't see it. If you're busy, you can set up automated replies in Telegram to include your key information, allowing others to quickly understand you.

8. Telegram channels and group chats can be linked together. The order of posting should be to post in the channel first; group chats linked to the channel can be pinned directly to the channel and will notify everyone, and discussions in the channel can directly reach the group chat, achieving two-way traffic.

9. The biggest ability of a KOL is not observation, but hands-on practice. Every button and every step should be aimed at gaining traffic; otherwise, it becomes an emotional outlet, resulting in worthless traffic.

10. Force yourself to output at least one piece of high-quality content every day; it takes time to hone your skills. Writing articles and plans are the same; your style and tone are something others can never replicate, and they are the distinctive personal brand you've built over time. Write boldly; writing brings value, and taking action is more important than anything.

11. Don't lose big for small gains; don't beg, don't be negative. Traffic varies in quality, don't envy others' likes and interaction data, and shortcuts (like crossing boundaries or instigating fights) are far less important than personal characteristics. Be a warm person online, and methodically improve all your business loop designs step by step.

12. Don't waste your social media platforms to be used by others; your so-called push will only waste and overdraw your personal account, and you will gain almost nothing. In marketing, there's a saying: if this thing doesn't help me gain traffic, I'd rather get a cup of coffee.

Lastly, don't be stingy with your likes and shares, discard jealousy, focus on socializing and sharing altruistic information, and the traffic will be good.

If you like this series from Dog Brother, I will continue to update it! Creating is not easy, thank you for your support!