#MicroStrategyAcquiresBTC
**MicroStrategy** is a business intelligence company that has become a major institutional investor in Bitcoin.
Led by **Michael Saylor**, the company began accumulating Bitcoin in **August 2020** as a treasury reserve asset, believing it to be a superior store of value compared to cash.
MicroStrategy has consistently increased its Bitcoin holdings using company funds and debt financing.
This strategy has positioned it as one of the largest corporate holders of Bitcoin, influencing institutional adoption.
The company’s Bitcoin investments have made its stock (MSTR) closely correlated with Bitcoin’s price movements. While some view this strategy as visionary, others see it as risky due to Bitcoin’s volatility.
Nonetheless, MicroStrategy remains a strong advocate for Bitcoin as a long-term investment.