World complies with all laws and regulations in Brazil World does not purchase or exchange tokens for personal data, including iris data World does not store personal data, including iris data World offers many useful services to network participants What Brazilians are saying about World
World is the largest open global identity and finance network. It was created to develop the tools and infrastructure needed to accelerate human progress.
The World Network currently enables 10,767,690 individuals to securely and anonymously prove their humanity online and participate in the global digital economy. This includes a growing number of Brazilians who benefit daily from access to the World Network.
💬Correcting misinformation about World in Brazil:
In the midst of an ongoing campaign of misinformation shared on social media, it is important to understand the facts:
💎World complies with all laws and regulations in Brazil
💎World does not purchase or exchange tokens for personal data, including iris data
💎World does not store or sell personal data, including iris data
💎World offers useful services to network participants.
💎World complies with all laws and regulations in Brazil
Representatives of World Network have been in contact with ANPD, Brazil's National Data Protection Authority, since before the start of operations in November 2024.
Update: An appeal has been filed to ensure time to comply with the ANPD order and also to allow time to extend discussions of this important service with the ANPD. While the appeal is pending, the service has not changed, including the availability of the Worldcoin incentive. World is confident that it can work together with the authorities to ensure the continued ability of all Brazilians to fully participate in the World network.
👍World does not purchase or exchange tokens for personal data, including iris data
This false narrative stems from a misunderstanding of the project. World uses a state-of-the-art camera (the Orb) and advanced cryptographic anonymization technology to prove that a person is a unique human and to verify their World ID. There is no exchange of money or tokens during World ID verification.
Orb is safe and compliant with international standards specifications, including eye safety (IEC-62741). It has been third-party audited and all of its verification technology is open to the public for review and input.
👍World does not store personal data, including iris data
World does not store any personal data, including iris data, and verified World ID holders are anonymous. Once a person’s World ID is verified, the images captured by the camera during the verification process are sent to the person’s phone, permanently deleted from Orb, and are not stored by World. This is known as Personal Custody and is how World ensures that individuals have full control over their own information and identity. World is not interested in who a person is, only that they are a unique human being.
World has no relationship with OpenAI or any other AI research and development company, and the images captured to verify a person's World ID are not used for AI training or LLMs.
👍World offers many useful services to network participants
A fully verified World ID allows individuals to participate in the World Network, an open protocol, in a variety of ways. They can opt in to receive discounts and special offers from businesses. They can access a growing ecosystem of over 100 mini apps where they can do things like buy gift cards, top up their mobile phones, and more. This also includes the Worldcoin Mini App that allows holders of a verified World ID to claim a free share of Worldcoin (WLD)*. Individuals can use their Worldcoin to try out other services on the World Network and enjoy integrations with some of their favorite apps and websites.
The benefits of being a unique verified human online continue to expand as the World Network grows!
🚀What Brazilians are saying about World
According to a new World App survey conducted by TFH in January 2025, Brazilians are not only concerned about the impact of AI and deep fakes on the internet — they believe World is part of the solution.
Nearly 65% of the survey’s more than 19,000 respondents said they are concerned about bots, deepfake technologies, online fraud and AI-driven misinformation.
Over 80% of respondents agree that technologies like World are important to distinguish between bots and humans online.
78% of respondents believe that World can help create a safer internet and positively impact digital interactions.
More than 82% of respondents believe that Brazil should be a global hub for technological innovation.
These numbers tell a similar story: Brazilians are aware of how new technologies are impacting their lives and believe that innovative solutions like World can help.
Source: World.org