Aim of MARBLEX :

Add in a Why, Not a list of Whats

To this day, we have a whole lot of whats and not a lot of whys. We want to build an emotional connection to what we do and why we do it. Utility and functionality are important, but strong brands build strong connections on a human level. We want to set ourselves apart by using our brand to show and tell why we exist and the future of gaming as we see it. MARBLEX has only been around since 2021 and we had an apparently rapid growth. We definitely prioritized speedy product delivery over brand evolution and differentiation. We were overly focused on expediting our agenda without fully considering the ‘why’ behind it. Up until now, the priority has been moving fast and being first. It’s clear that our brand identity has been overlooked in the process. #MARBLEX #MBX