Since the birth of the internet, its business models have varied greatly, but at its core, it remains about the creation and transmission of information. In the cryptocurrency space, it’s about the creation and transmission of value. Every technological innovation and new trend revolves around this fundamental point.

Whoever controls the gateway to traffic, whoever masters the creation and transmission of information, holds the keys to profit distribution and ultimate power.

The success of traditional internet giants like WeChat and Facebook is still fresh in our minds. Thus, in the Web3 space, the concept of social interaction within SocialFi has always sparked unlimited imagination.

From the rise and fall of Friend.tech, which held great promise earlier this year, to the recent explosion of METYA across the web, the pursuit of innovation has never ceased.

The main issues facing the entire SocialFi sector are the sustainability of economic models and user retention rates. However, we believe that for SocialFi to succeed, it must focus on bringing Web2 traffic into Web3, becoming a bridge between these two worlds. Only by doing this can it tap into a vast goldmine, rather than simply competing for a share of the existing social interaction space.

METYA, a Web3 social application, is the only project I see with the potential to become this bridge between the Web2 and Web3 worlds.

What is METYA?

METYA is a Web3 social product built on the Metya Social Network (MSN) infrastructure. Its core concept is to tightly integrate traditional social networks with decentralized economies through a token economy and social influence model. METYA is dedicated to breaking the boundaries of traditional Web2 social platforms, providing a decentralized, self-sovereign social environment for users globally. Through a brand-new social interaction model and the monetization of social data, METYA aims to achieve a win-win situation for users, content creators, and investors.

METYA’s innovation lies in its Social Infra architecture, which revolves around a Web3 version of MSN-like social infrastructure. It supports users in instant messaging, content creation, data sharing, and economic activities on the platform. Moreover, METYA deeply integrates social interaction with a token economy through an AI-driven social influence capture mechanism, where every user interaction can be directly converted into economic value. This unique design allows users to not only consume content but also become beneficiaries of the platform’s economy through their interactions and contributions.

The social infrastructure of METYA supports multi-chain deployment, including Solana, BNB Chain, and Ethereum, providing users with a highly flexible asset management and transaction experience. By integrating decentralized social influence models and social data capture technology, METYA upgrades the Web3 social ecosystem, aiming to become a bridge that connects global users to the Web3 world.

The node ecosystem is a key component of the METYA platform. Users can contribute computing power and resources to the network by purchasing network nodes, including hardware nodes (AI translators), software nodes (NFT assets), and participating in network verification (single-coin staking), and in return, they can earn token rewards. The node system not only enhances the platform’s decentralization but also provides users with various ways to participate in the ecosystem and earn income. Additionally, METYA has established regional nodes (METYA Partner), aiming to provide influential user groups with a larger stage and more revenue opportunities through a global traffic and value distribution engine.

The project’s vision is to create an open, free, and economically vibrant decentralized social platform, where users can earn sustainable economic benefits through data ownership, token rewards, and regional node operations while engaging in social interactions. METYA elevates traditional social interaction to a new level, turning it into digital assets that users truly own and control. Based on this, METYA is building the Web3 world’s MSN.

Currently, METYA has over 300,000 users from more than 100 countries and regions around the world. As the project develops, its goal is to provide over 1 billion users globally with a Web3 social experience based on the MSN network, achieving global coverage of a social value network.