Badges are already commonplace in internet and gaming culture, but in DeFi, they often serve merely as "the icing on the cake".
Treehouse, however, has designed badges to be an integral part of financial products.
For example, the Golden Branch Badge can only be obtained by users who complete specific Buffs (up to 1000%); it is positioned as "a proof of belief" rather than a simple reward.
The significance of this design lies in the fact that it not only incentivizes users to participate in the economy over the long term but also establishes identity recognition on an emotional level.
Users who obtain the Golden Branch Badge are not just those who earn more profits, but are also "community believers", a core group of members truly standing for the long-term development of the protocol.
The badge mechanism is actually a form of "soft asset"; it cannot be directly exchanged for cash, but it can have long-term effects: such as weight bonuses during future community governance, priority access to airdrops, exclusive identity labels, etc. This added value will make users more engaged when participating.
For users, financial returns are a short-term incentive, while a sense of achievement is the long-term motivation.
Treehouse combines both with the Golden Branch Badge, making participation in fixed income not just a numbers game, but a cultural experience.
