While most Web3 projects are still relying on 'complex rules to filter users', Notcoin (NOT) has created a 'behavioral stamp system'—it does not set high thresholds but allows users to earn exclusive 'NOT behavioral stamps' for every effective social interaction in Telegram, such as 'group chatting, friend sharing, and channel exploration'. These stamps serve as a commemoration of social achievements and can be exchanged for NOT through Web3 mechanisms, functioning as 'hard currency'. This design of 'stamps as certificates, exchanges as earnings' not only solidified $NOT with 50 million users and 2.8 million on-chain holders but also transformed the TON ecosystem from a 'niche tech circle' into a 'social space accessible to the public', becoming a low-threshold entry ticket for ordinary people into the Web3 world.
1. Creativity: Behavioral stamps carry value, giving social interactions a sense of 'commemoration'.
The creativity of NOT lies in breaking the stereotype of 'Web3 earnings = single token' by giving daily social interactions 'collectible attributes and commemorative significance' through 'behavioral stamps', thus linking to Web3 value. Traditional Web3 projects acquire earnings in a 'utilitarian' manner—users complete tasks to earn tokens, lacking emotional resonance; whereas NOT's earnings acquisition is driven by both 'emotion and value': participating in NOT topic discussions in group chats for three consecutive days earns the 'New to Community' stamp; successfully inviting two friends to complete their first on-chain interaction earns the 'Social Bridge' stamp; browsing three TON ecosystem project channels and collecting core content earns the 'Ecological Exploration' stamp. These stamps are not just virtual images, but rather unique 'value carriers' on-chain—one basic stamp can be directly redeemed for NOT, and collecting stamps of the same theme (such as 'community series' or 'exploration series') can trigger a 'set bonus', increasing redemption earnings by 2.5 times, while rare stamps (such as 'TON ecosystem anniversary') can also give priority to participate in ecological airdrops.
This design has sparked the interest of 96% of the 'non-native crypto community' among 50 million users: a student actively learned about DeFi projects on TON to collect the 'Exploration Series' stamps, gaining NOT from the stamp exchange while acquiring basic crypto knowledge; a retired enthusiast can buy a few more books each month from the profits of exchanging 'social bridge' stamps. By August 2025, over 820 million 'behavioral stamps' of NOT have been issued, with 350 million stamps redeemed for $NOT, and 95% of the stamps coming from 'genuine social interactions initiated by users', completely changing the single attribute of Web3 participation 'just for profit', adding warmth of commemoration and growth to social interactions.
2. Professionalism: Dynamic calibration of stamp value ensures that each stamp 'holds weight'.
The professionalism of NOT is reflected in that 'behavioral stamps' are not 'randomly issued', but instead rely on technical models and ecological synergy to ensure that every stamp's value has real backing. On the technical level, NOT has developed a 'social behavioral stamp value calibration system'—this system functions like a 'stamp value scale', adjusting the exchange weight based on the 'ecological contribution' of the behavior behind the stamp: for the same 'community stamp', if a user participates in discussions on compliant topics (such as user rights protection) in a compliant project group on TON, the stamp's redemption value triples; for the same 'social stamp', if an invited friend collects more than 5 stamps within 30 days (highly active users), the stamp additionally accumulates 'viral weight', doubling the redemption earnings; if an 'exploration stamp' points to a newly launched GameFi project on TON, and the user completes a basic game experience, the stamp value increases by 4.5 times.
This system allows 94% of the 2.8 million on-chain holders to clearly understand 'how to obtain high-value stamps', with the average daily number of stamps obtained by users increasing from 1 to 4. Ecological synergy further creates a closed loop of stamp value: in the token economy, NOT splits 22% of the ecological incentive pool into a 'basic stamp redemption pool' and an 'ecological empowerment pool'—the basic pool guarantees the base value of ordinary stamps, while the empowerment pool is injected with 'stamp procurement' from TON ecosystem projects (for example, if an NFT project wishes to attract users of the 'Exploration Series' stamps, it must pay NOT to the empowerment pool, and users holding that stamp can redeem 25% of the purchase price when buying the project NFT). As of now, over 680 TON ecosystem projects have injected more than $750 million in NOT into the empowerment pool, forming a virtuous cycle of 'socially earned stamps → stamps redeem for NOT → ecological use of stamps to acquire customers → $NOT appreciation', avoiding 'stamp oversaturation leading to value depreciation'.
3. Relevance: Aligning with the trend of 'low-threshold entry', allowing stamp earnings to integrate into life.
The current core pain point of the Web3 industry is that 'the public wants to participate but cannot find a simple entry point'—NOT's 'behavioral stamps' precisely fit the public demand for 'low thresholds and high perception': users do not need to learn private keys, nor do they need to understand smart contracts; they can easily enter Web3 through stamps by continuing their Telegram social habits. For users, the NOT redeemed through stamps can not only be cashed out on 15 top exchanges such as Binance and OKX (61% of the supply flows on-chain, with DEX trading volume exceeding $1 billion), but also be used in 'scene-based applications' in lower-tier markets: Southeast Asian users use $NOT to redeem street milk tea, African users recharge their mobile phone bills, and Latin American users use it to deduct supermarket shopping expenses, allowing the money earned from 'collecting stamps' to truly serve daily life.
For the industry, NOT's 'behavioral stamps' are a 'friendly entry ticket' for the popularization of Web3: on one hand, it leverages Telegram's global social penetration, planning to cover 300 million new users through the 'stamp system' in the coming year—these users are mostly 'lightweight groups who enjoy collecting and dislike complex operations' (such as Generation Z and housewives), who have a high acceptance of the 'stamp exchange' model, representing the core increment for the popularization of Web3; on the other hand, NOT collaborates with Binance on the 'compliant stamp plan'—after completing a simple KYC, the probability of obtaining high-value stamps increases by 55%, while the system eliminates over 7.5 million bot accounts with fake stamps, ensuring ecological health. The recently launched 'Stamp Collection Challenge' offers a reward of $150,000 in $NOT, encouraging users to obtain stamps through compliant social interactions (genuine interactions, effective sharing). The event attracted over 21 million users within one day of launch, confirming the market potential of 'low-threshold Web3'.
From a 'group chat interaction' in Telegram to the unique 'behavioral stamp' on-chain, and then to the redeemable NOT earnings, NOT's innovation is not about creating 'more complex functions', but about making Web3 'warmer and easier to participate in'. It uses 'stamps' to lower the entry threshold for Web3, ensures stamp value through an 'ecological closed loop', and makes earnings tangible through 'real-life applications'. For participants interested in the future of the crypto industry, $NOT is not only the core token of the TON ecosystem but also a new vehicle for the 'popularization of Web3'—when ordinary people can easily enter Web3 by collecting stamps, the democratization of Web3 truly transforms from a concept into a daily reality that everyone can enjoy.
