In the Web3 field, the NOT project, empowered by the technology of the TON public chain and the traffic advantages of Telegram, is building a revolutionary social economy that disrupts traditional models. Its innovative 'click-to-earn' mechanism and deep ecological collaboration not only redefine user participation paradigms but also provide a new model for sustainable development in the industry through the optimization of the token economic model.
1. Technical Collaboration: Infinite Sharding and Ecological Resonance of the TON Public Chain
The infinite sharding technology of the TON public chain is the foundational cornerstone of the NOT project. This technology theoretically supports over 100,000 transactions per second, and combined with a consensus mechanism that integrates PoS and BFT, ensures a perfect balance of high throughput and low latency. In practical applications, the cross-chain interoperability of TON achieves instant communication between sharded chains through slow hypercube routing technology, allowing the NOT project to maintain transaction confirmation times below 0.5 seconds even when handling large-scale user concurrent operations, while reducing transaction costs by over 70%.
The Open League competition of the TON ecosystem further amplifies this technological advantage. Data shows that during the second season of 2024, the number of daily active wallets in the TON ecosystem grew by 725%, DeFi TVL increased by 800%, and liquidity providers rose by 765%. As a leading project in the TON ecosystem, NOT directly benefits from this growth dividend. Its deep cooperation with the TON Foundation (such as technical support from the TOP Labs team) gives NOT inherent advantages in traffic acquisition and resource integration, forming a positive cycle of 'technical infrastructure - user growth - ecological prosperity.'
2. Social Fission: Deep Activation of the Telegram Traffic Pool
The explosive growth of the NOT project is inseparable from Telegram's 900 million global active user pool. Its pioneering 'click-to-earn' mechanism allows users to earn NOT token rewards through simple tasks (such as clicking ads and participating in interactions), transforming fragmented time of Web2 users into on-chain value. This model has formed viral spread within Telegram, attracting 5 million users within a week, with peak daily active users exceeding 6 million and the number of token holding addresses surpassing 1.6 million.
Compared to similar projects, NOT's social fission strategy is more precise. Its invitation reward mechanism and team system implement user tiered incentives through social relationship chains: invitees can earn a 5% share of the behavior value generated by those they invite, while the top 10% of team rankings can receive additional token rewards. This design not only reduces customer acquisition costs (with a per capita customer acquisition cost of only 12 $NOT) but also enhances community cohesion through user collaboration, achieving a 6-month retention rate of 89%.
3. Economic Model: Token Destruction and Ecological Self-Cycle
The economic model of the NOT project is centered around deflation, enhancing scarcity through a token destruction mechanism. As of June 2024, a total of 18 million NOT tokens have been destroyed, accounting for 1.8% of the total supply, directly driving the token price to increase by 74% within 24 hours, with contract trading volume at one point surpassing Bitcoin. This destruction mechanism is deeply tied to user behavior: 25%-40% of the behavior value generated from user operations such as staking and payments will automatically be injected into the destruction pool, forming a closed loop of 'behavior contribution - value accumulation - price increase.'
On the ecological feedback level, NOT proportionally allocates user behavior value to infrastructure, small and medium projects, and offline merchants. For example, 30% of the behavior value generated from staking 100,000 $NOT is used for TON node upgrades, and 25% subsidizes the installation of equipment for offline merchants. This design not only activates the synergistic effects of various links in the ecosystem but also increases the long-term earnings of participating users by 2.8 times, with overall ecological activity increasing by 320%.
Conclusion
The success of the NOT project is essentially a triple breakthrough in technology, traffic, and economic models. It has achieved large-scale implementation through the high-performance infrastructure of the TON public chain, completed user fission through the social network of Telegram, and built a sustainable value cycle through token destruction and ecological feedback mechanisms. With the advancement of TON cross-chain data interoperability and the opening of Telegram's 'role social circle' function, NOT is expected to further expand application scenarios, becoming a core hub connecting Web2 and Web3. This social economic revolution led by NOT may redefine the value distribution rules in the Web3 era, providing the industry with a replicable growth paradigm.