The long-standing dual contradiction of "behavioral value liquidity dilemma" and "insufficient microeconomic vitality" in the Web3 ecosystem—users' fragmented behaviors such as clicking, inviting, and short-term staking can only be exchanged for fixed rewards, making it difficult to convert into flexible, small-scale trading and staking "light assets." This results in a lack of liquidity after the value of behaviors is solidified. At the same time, the "micro demands" of small merchants and individual developers within the ecosystem (such as traffic generation for fewer than 50 people and small-scale feedback) are difficult to connect with users' fragmented behaviors due to a lack of matching channels, leading to a disconnection between supply and demand in the micro economy. The breakthrough of Notcoin lies in building a system of "lightweight capitalizing behavioral value + precise coupling of microeconomics" based on the small transaction optimization capability of the TON public chain: breaking down users' fragmented behaviors into small, tradable "behavioral micro-assets" and matching them intelligently with ecological micro demands, achieving a closed loop of "behavior as micro capital; micro capital promotes micro economy." By April 2026, Notcoin's cumulative transactions of behavioral micro-assets reached 230 million, driving a 600% growth in the TON ecosystem's microeconomic scale, providing a new path for solving the "solidification of behavioral value and the fracture of microeconomics" in Web3.

I. Lightweight capitalizing behavioral value: from "fixed rewards" to "small, tradable micro-assets"

Notcoin abandons the inertia of Web3's "one-time redemption of behavioral value, non-splittable" by designing the **"Behavior Micro-Asset Unit (BMAU)"**, transforming users' fragmented behaviors into small, splittable, and highly liquid on-chain assets, with core characteristics reflected in three aspects:

• Small-scale splitting reduces circulation thresholds: traditional behavioral value is split according to "minimum effective units," such as "1 effective click = 1 BMAU (worth 0.1 NOT)," "1 minute staking = 0.5 BMAU," and "1 effective community interaction = 0.3 BMAU." Users can hold a single BMAU or combine them into "BMAU packs" (e.g., 100 BMAU = 1 basic pack). This splitting reduces the threshold of behavioral value from "hundred-level" to "fraction-level," with Notcoin's single BMAU transaction accounting for 68% by April 2026, and users averaging 4.2 BMAU transactions per day, seven times that of traditional behavioral credential transactions.

• Multi-scenario circulation enhances liquidity: BMAU supports three major circulation scenarios of "small transactions, staking, and exchanges" within the TON ecosystem: on DEXs like Ston.fi, users can directly conduct 1:1 small transactions with NOT and TON (minimum transaction unit of 0.1 BMAU), with a transaction fee of only 0.0001 NOT; on DeFi platforms, BMAU can be staked to obtain small loans (10 BMAU can borrow 1 NOT), with a loan default rate of only 0.2% (lower than the industry average of 1.5%); at offline small merchants, users can directly exchange for goods (e.g., 5 BMAU for a bottle of drink). By April 2026, offline exchanges of BMAU accounted for 22%, driving a 180% increase in small merchants' NOT flow.

• Dynamic pricing anchors behavioral contributions: The value of BMAU is not fixed but fluctuates with the "instant micro contributions" of behaviors—when a certain type of micro demand in the ecosystem surges (e.g., small merchants urgently needing 50 community promotions), the corresponding BMAU value of that behavior automatically increases by 10%-30%; after the demand is alleviated, it returns to the baseline. For example, in March 2026, the demand for community promotion from offline small merchants in the TON ecosystem increased by 200% month-on-month, and the value of "community interaction BMAU" rose from 0.3 NOT/unit to 0.39 NOT/unit, driving an 85% increase in participation rate for that behavior within a week, and after the demand was met, it fell back to 0.32 NOT/unit, accurately responding to micro demands while avoiding excessive value inflation.

Lightweight capitalization transforms behavioral value from "static accumulation" to "dynamic circulation." Data shows that users holding BMAU have their behavioral value liquidity increased by 320%, with 65% of users optimizing returns through small transactions of BMAU (such as buying low and selling high), with average additional monthly earnings growing by 15%; at the same time, BMAU-driven small transactions (less than $10 NOT) in the TON ecosystem increased from 18% to 52%, activating the ecosystem's "long-tail liquidity."

II. Precise coupling with ecological microeconomics: BMAU connects the "small demand-small service" closed loop

Notcoin's behavioral micro-assets are not isolated in circulation but are precisely matched with the micro demands of small merchants, individual developers, and ordinary users in the TON ecosystem through the **"micro-demand matching platform"**, forming a microeconomic closed loop of "BMAU as a transaction medium." There are three core coupling scenarios:

• Small merchants' micro demands: BMAU exchanges for "lightweight services"

Small merchants in the ecosystem with annual revenues of less than $100,000 (accounting for 75% of offline merchants in TON) often face the problem of "high traffic generation costs and fragmented service demands" (such as needing 20 community shares and 50 new customers in-store). They can publish "BMAU reward tasks" on the matching platform—such as "20 community interaction BMAU = 1 community promotion for the store" and "50 traffic BMAU = 5 new customers to the store." By April 2026, the platform published an average of over 15,000 small merchants' micro demands per month, achieving a completion rate of 89%, reducing the traffic generation cost for small merchants from an average of 5 NOT to 1.2 NOT, with new customer in-store rates increasing by 240%; at the same time, users undertaking tasks earned an average of over 300 BMAU per month, with exchange earnings reaching 30 NOT, accounting for 18% of average monthly earnings for ordinary users.

• Micro demands of individual developers: BMAU obtains "fragmented testing feedback"

Personal developers within the TON ecosystem (accounting for 62% of ecosystem developers) lack funding to recruit professional testing teams and can publish "BMAU testing tasks"—such as "10 infrastructure BMAU = 1 DeFi function testing feedback" and "5 co-creation BMAU = 1 GameFi gameplay suggestion." Developers do not need to pay high fees; they can obtain fragmented but precise feedback using only BMAU: a personal developer recruited 50 users to test a DeFi tool using 1000 BMAU, receiving 32 effective optimization suggestions, with the tool's launch achieving a user retention rate of 65%, far exceeding the expected 40%; by April 2026, personal developers received over 80,000 testing feedback through BMAU, reducing testing costs by 70% and shortening the product iteration cycle by 45%.

• Micro demands between ordinary users: BMAU realizes "mutual assistance service exchange"

The small mutual assistance demands between ordinary users (such as "help check a blockchain transaction record" and "share a wallet usage tip") can be exchanged through BMAU—User A publishes "5 BMAU = help check transaction record," and User B accepts it to obtain BMAU, forming a mutual assistance closed loop of "service-asset." This model avoids the dilemma of "free for acquaintances, distrust for strangers." By April 2026, the number of mutual assistance tasks using BMAU reached 8 million, with a dispute rate of only 0.5%, of which the tasks related to "on-chain operation guidance" accounted for the highest proportion (42%), helping 300,000 new users quickly start using Web3 operations, with the learning cycle for new users reduced from 7 days to 2 days.

Precise coupling makes BMAU the "core medium of microeconomics." Data shows that the microeconomic transaction volume based on BMAU reached $1.8 billion, accounting for 22% of the total transaction volume in the TON ecosystem; at the same time, users participating in the microeconomic coupling have a six-month retention rate of 76%, which is 3.4 times that of non-participating users, significantly enhancing the "self-circulation capability" of the ecological micro economy.

III. Underlying support: TON's small transaction optimization and Telegram's micro scenario outreach

The capitalization of behavioral micro-assets and the coupling with microeconomics rely on the technical adaptation of the TON public chain and the scenario empowerment of Telegram, both solving the pain points of "high costs for small transactions and difficulty reaching micro demands":

• TON technological support: low-cost, high-concurrency small transaction capability

TON's "small transaction optimization protocol" compresses the confirmation time for BMAU transactions to 0.5 seconds, with transaction fees as low as 0.00005 NOT, only 1/1000 of Ethereum's small transaction cost, avoiding "transaction fees consuming BMAU value" (for example, for a BMAU transaction of 0.1 NOT, the fee only accounts for 0.05%); at the same time, TON's "micro-assets batch processing contract" supports processing 1000 BMAU transactions in a single operation, significantly improving the efficiency of matching micro demands—by April 2026, this contract processed up to 1.2 million BMAU transactions in a single day, with no congestion records and a transaction success rate of 99.98%.

• Telegram ecosystem empowerment: low-threshold entry into micro scenarios

Through Telegram Mini Apps, users can complete BMAU transactions and undertake micro demands directly in the chat window without downloading additional applications: in the Telegram wallet, users can directly view their BMAU balance and take on BMAU tasks from nearby small merchants through the "nearby merchants" feature, even sending BMAU within communities to complete mutual assistance exchanges. This outreach method has increased the user penetration rate of BMAU from 35% to 82%, with an instant response rate for micro demand tasks reaching 92% (users undertake tasks within an average of 10 minutes), far exceeding the 45% of independent apps. By April 2026, over 90% of BMAU circulation and micro demand connections were completed through Telegram, with user satisfaction for "lightweight operations" reaching 95%.

Conclusion

The core innovation of Notcoin lies in sinking the "capitalization" concept of Web3 from "large heavy assets" to "small micro-assets," allowing users' fragmented behaviors to possess liquidity through BMAU while precisely connecting with ecological micro demands, activating the "long-tail value" of Web3 that has long been overlooked—it proves that the vitality of the Web3 ecosystem comes not only from the large transactions of leading projects but also from the small behaviors of a massive number of users and the coupling of tens of thousands of micro entities' demands.

For the industry, the insight from this logic is that the scaled landing of Web3 does not require everyone to participate in large-scale staking or complex governance but allows ordinary people's every click, every share, and every small mutual assistance to become "participants and beneficiaries" of the ecological micro economy. In the future, with the TON public chain's support for "cross-chain micro-asset interoperability," BMAU may become a universal medium for multi-chain micro economies; and if Telegram opens the "intelligent recommendation for micro demands" feature, Notcoin may automatically match micro demands based on users' behavioral preferences, further reducing coupling costs. For the Web3 industry, Notcoin provides not only a micro-asset solution but also a new logic of ecological inclusivity based on "small-scale behavior and centered on microeconomics."