$XAI

The Lawsuit: A Brand Protection Move, Not a Growth Barrier

• The trademark lawsuit is a response—not a show stopper. Ex Populus is actively defending its brand to prevent confusion and safeguard its reputation: a strategic, necessary step, not a retreat. .

• While legal proceedings introduce short-term PR and resource considerations, they could also ultimately strengthen brand clarity and protect long-term value.

XAI is going higher this bullrun 🚀