Metaverse as a Trend
Highstreet creates a unique metaverse where users can buy real goods in the form of NFTs, play VR games, and earn HIGH tokens through P2E mechanics. The project combines blockchain, gaming, and commerce, attracting both crypto enthusiasts and a mass audience.
Unique Features
Highstreet stands out due to:
Tokenized commerce: NFTs represent physical goods that can be redeemed (e.g., clothing from Adidas).
VR and AR integration: Support for VR glasses and AR devices, including a partnership with Samsung.
P2E mechanics: Players earn HIGH through quests, trading, and events.
Partnerships with brands: Collaboration with Nike, Balenciaga, and Animoca Brands.
Cross-chain scalability: Works on Ethereum, BNB Chain, and Solana.
The Role of the HIGH Token
HIGH is used for:
Transactions: Purchasing goods and services in the metaverse.
Staking: Yield up to 10% per annum for holders.
Voting: Decisions on new features and partnerships.
Achievements
Highstreet raised $5 million through venture financing and launched Highstreet World 2.0 in 2025, increasing the user base to 500,000. A partnership with Samsung for integration into AR devices attracted new users. In July 2025, an NFT marketplace for luxury brands was launched, increasing trading volume by 30%. The community is active: posts on X predict a 20x growth.
Risks
Risks include competition, volatility, and regulatory restrictions. A price drop of 96.5% from the peak requires caution. Investors should conduct their own research.
Conclusion
Highstreet and the HIGH token create a bridge between the real and virtual, making the metaverse accessible to everyone. The project has the potential to become a leader in blockchain gaming and tokenized commerce.