A Binance airdrop is a promotional event where users receive free tokens from crypto projects—either new or already-established—as part of marketing or reward campaigns. These airdrops help projects increase visibility and adoption, while giving users a chance to access new tokens at zero cost.

Types of Airdrops on Binance

Binance uses several mechanisms to distribute airdrops:

  • Alpha Points System: Users can earn these points through trading activity, holdings, or platform engagement. The more points you have, the higher your eligibility for exclusive airdrops.

  • Airdrop Portal & Megadrop: Binance organizes airdrops through dedicated portals, including Megadrop and the Airdrop Zone, where users participate via tasks, staking, or holding specific tokens.

  • HODLer Airdrops: Occasional giveaways to users holding certain tokens at specific snapshot times—especially BNB holders.