I didn’t buy into Notcoin at first.
It was a Telegram game. No mint, no pitch deck, no roadmap — just tapping a coin on a screen.
But here’s what blew my mind.
Millions joined.
People stayed.
And when $NOT dropped, the energy didn’t die. It leveled up.
Everyone talks about user onboarding in Web3.
Notcoin actually did it.
No wallet? They helped you set one up.
No crypto experience? Doesn’t matter — you tapped, earned, and suddenly you were part of the ecosystem.
What they really cracked was attention.
They turned it into coordination, and then turned that coordination into onchain value.
Not through hype.
Through behavior.
And now they’ve got the foundation to build something even bigger.
Games. Missions. Referral economies.
Stuff that feels native to how people actually use the internet — not just how protocols think they should.
Notcoin didn’t just mint a token.
They minted a user base.
And that’s way harder to replicate.
It’s kind of hilarious when you think about it.
While half of crypto was trying to explain restaking and intent-based bridging,
Notcoin was onboarding millions through tapping.
Maybe the lesson is:
Simplicity scales.
And fun works.
