GOOGLE PLAY announces new requirements for custody wallet apps
TODAY August 14, 2025, Google informed that starting October 29, 2025, custody wallet apps (brokerages) will only be allowed to be distributed in the Play Store in certain countries if they have specific regulatory licenses for each region.
🔹 Licenses required by jurisdiction:
• European Union: MiCA authorization
• United Kingdom: FCA registration
• United States: FinCEN USA registration
Companies that do not meet these
requirements will have their app removed or
unavailable in the Play Store of those regions.
🔹 BINANCE and its TWO versions:
• BINANCE.COM (global): for users outside the USA, including Brazil.
→ does not have MiCA authorization (EU), FCA registration (UK), or FinCEN registration (USA), does not meet the requirements to operate in the Play Store in these regions.
→ may be removed from the Play Store in countries that do not obtain the required certifications.
• BINANCE.US: EXCLUSIVE for users in the USA.
→ has an active registration with FinCEN, meeting the requirement to remain in the Play Store in the USA.
→ but also does NOT meet the requirements of the EU and United Kingdom, and may be removed in those regions.
• BRAZIL: currently, there are no license requirements for apps, so the Binance.com app will remain available, as long as Brazilian policies and the national Google Play policies allow.
🔹 And APPLE?
• App Store does not require licenses to approve apps.
• Only requires that the developer complies with local laws, without a prior regulatory checklist like Google.
→ “Holds accountable later”: publishes the app and punishes in case of non-compliance.
🔹 CONCLUSION for users in Brazil
• For now, nothing changes in Brazil, we use BINANCE.COM, which will remain available, there are no requirements for these licenses.
• Binance may lose space in the Play Store in countries that require licenses if it does not obtain the certifications.