Straight Talk on BOB — It’s About the Mission, Not the Hype
What BOB is building is not an invitation to buy.
As the name suggests — Build On BNB — the focus is clear.
Binance often uses the word “Build” in their X (Twitter) posts. This isn’t just a catchy slogan; it’s a core movement behind the development of the BNB Chain. Naturally, it also serves as indirect marketing for BOB, since the project’s mission aligns perfectly with Binance’s vision.
Here’s the key point: Binance prioritizes education and understanding before encouraging anyone to buy a token. That’s why BOB’s developer — “Binance Intern” — never directly promotes BOB as an investment. The goal isn’t the token itself. The goal is the mission: Build On BNB.
Don’t be surprised that BOB is fully decentralized. Binance didn’t create it to raise funds — Binance is already wealthy. BOB exists to push forward a mission that Binance has championed for years: #MakeBSCGreatAgain.
That’s why you won’t see a presale, airdrop, or marketing budget in the BOB roadmap. Those are tools for fundraising projects. BOB is different — it’s here to fulfill Binance’s mission.
This is also why I say you don’t need to “do” anything after buying BOB. Binance will drive the movement through educational marketing, not flashy promotions like “Introducing the BOB project!”. That’s simply not Binance’s style.
Personally, I’ve never told anyone to buy BOB — that’s your decision. My mission is Build On BNB, and I genuinely don’t care whether you buy or not. In fact, if you’re panicking, I’ve often said: sell your BOB.
I don’t have the time to repeatedly explain what BOB is. If you want to know, my profile already has over 900 posts about $BOB. If you won’t read them, I won’t go out of my way to convince you.