Based on the materials from the site - By CoinoMedia
Verb Tech is rebranding, launching Toncoin treasury bonds worth $558 million
Verb Technology, known on the Nasdaq exchange as VERB, has made a significant leap into the world of cryptocurrency. The company has just announced a private placement of shares worth $558 million, which has become a sensation in the blockchain industry. With this funding, Verb is officially changing its name to TON Strategy Co. (TSC), positioning itself as the first public company specializing in investment strategies for Toncoin treasury bonds (TON).
This is a bold step into the rapidly growing blockchain ecosystem. Toncoin, originally developed by Telegram, is now gaining popularity as a serious player among top-tier blockchain projects. By collaborating with TON, TSC is betting on the long-term value of this emerging digital asset.
The private placement was organized by Kingsway Capital, a well-known investment firm with extensive experience in both traditional finance and digital assets. The round included more than 110 institutional and crypto-native investors, reflecting the growing interest in strategic investment in Toncoin.
Such support demonstrates confidence not only in the TON blockchain but also in the idea of owning and managing digital assets within the framework of a government treasury strategy. TSC aims to become a model for how companies can combine traditional capital markets with the evolving crypto economy.
By creating the first public company focused on the TON treasury strategy, TSC opens up opportunities for broader institutional participation in the Toncoin ecosystem. It also creates new opportunities for corporate treasury assets—managing blockchain assets as long-term assets on behalf of shareholders.
This approach reflects the experience of companies like MicroStrategy, which have actively invested in Bitcoin, but are now focusing on Toncoin. As Toncoin continues to develop partnerships, particularly through the Telegram user base, TSC may find itself well-positioned for significant growth.
The rebranding from Verb Technology to TON Strategy Co. is more than just a name change; it's a signal that corporate strategies are evolving to embrace the future of finance.
