To participate in the Binance Caldera campaign, users must create and post at least one original piece of content on Binance Square, with a minimum of 100 characters. The post should mention @Chainbase Official calderaxyz and include the hashtag #Caldera as well as $ERA to be eligible. Content must be relevant to Caldera and original. The top 300 creators on the leaderboard will share 70% of the $100,000 ERA reward pool.