#ProjectCrypto #Binance Project Crypto, launched by the U.S. SEC on July 31, 2025, marks a bold regulatory shift aiming to modernize American financial markets by integrating blockchain infrastructure. Spearheaded by Chair Paul Atkins, the initiative introduces a clearer framework for classifying crypto tokens—moving away from the outdated Howey Test—while proposing regulatory safe harbors for ICOs, staking, airdrops, and early-stage ventures. It lays the groundwork for “super-app” financial platforms, combining DeFi, NFTs, and trading under unified licenses. The SEC also plans to update custody laws to support digital asset storage and endorse self-custody rights, with long-term goals to bring tokenized equities and real-time on-chain trading into the mainstream U.S. market system. Overall, Project Crypto represents a decisive pivot from enforcement-driven policies to innovation-driven regulation, aiming to reestablish U.S. leadership in global crypto finance and attract blockchain projects back onshore.