The Perfect Timing of Consensys’ Rebrand
Consensys recently underwent a sleek rebranding, dropping the camelcase to become simply “Consensys” and unveiling a fresh logo and updated company vision in June 2023. This refresh comes at an ideal moment in 2025, as Consensys continues to cement its leadership in Ethereum
infrastructure and blockchain software development.
The rebrand reflects the company’s deeper commitment to the Ethereum ecosystem, aligning with major protocol upgrades and expanding its portfolio of developer tools and services. It also follows significant milestones like strategic funding, partnerships, and navigating regulatory landscapes—positioning Consensys to confidently embrace its identity as “The Ethereum Company,” a label reinforced by statements from co-founder Joseph Lubin.
