#BinanceHODLerTree The HODLer Airdrop is Binance’s initiative to reward users who hold or subscribe BNB into earning products (like Flexible or Locked Simple Earn, or on-chain yield products).
Airdrops are distributed retrospectively — tokens are credited directly to eligible spot wallets shortly before trading begins.
Eligibility and rewards are based on snapshot periods (e.g. your BNB holdings during specific dates) and are capped (often 4% per user share)
On July 29, 2025, Binance will list Treehouse (TREE) as part of its 29th HODLer Airdrop campaign.
Users who subscribed BNB into eligible yield products between July 10–13, 2025 (UTC) qualify for the airdrop. They will receive up to 12.5 million TREE tokens (≈ 1.25% of total supply).
Deposits open on July 28 at 16:00 UTC; spot trading starts around July 29 at either 14:00 UTC or 22:00 UTC (depending on timezone—UTC+8 vs UTC reference), and will include pairs like TREE/USDT, USDC, BNB, FDUSD, and TRY.