Approaches for Corporate Bitcoin Holdings
Institutional adoption of Bitcoin is increasing worldwide, with data from Bitcoin Treasuries indicating that holdings have doubled since 2024. Public companies now collectively own more than 4% of the total Bitcoin supply. Interestingly, this increase in volume also represents an expansion of the reasons for doing so.
Some companies, most notably Strategy (formerly MicroStrategy), intentionally follow such a strategy to become a Bitcoin treasury company. The move has worked well for Strategy, whose supply represents 53% of the company's total holdings with over 580,000 BTC.
Other companies, like GameStop or PublicSquare, have taken a different approach, prioritizing exposure over aggressive accumulation. This scenario is optimal for companies that simply want to add BTC to their balance sheets while continuing to focus on their core businesses.