Introduction
Binance, the largest cryptocurrency exchange in the world, announced the listing of a new token named Caldera (ERA) on July 17, 2025. This announcement sparked interest in the cryptocurrency community, especially with the unique nature of this token based on scalability solutions for the Ethereum network. So what makes ERA an important project? And what are the listing details? Let's find out.
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What is Caldera (ERA)?
Caldera is a project focused on building an "Internet of Rollups", enabling companies and developers to create customized Layer-2 networks using technologies like Optimistic and ZK Rollups. These networks help improve scalability, reduce fees, and speed up transactions on the Ethereum network.
Key features of the Caldera project:
High flexibility: Currently supports over 50 Rollup networks.
High liquidity: Between $400 million to $600 million in Total Value Locked (TVL).
Notable activity: More than 27 million active wallets.
Integrated utility token: ERA is used as a gas token on sub-networks and a governance tool.
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Listing details on Binance
Trading date:
Trading on ERA pairs with USDT, BNB, FDUSD, and TRY begins on July 17, 2025, at 15:30 (UTC).
Available pairs:
ERA/USDT
ERA/BNB
ERA/FDUSD
ERA/TRY
Listing tagged "Seed":
As ERA is a new project, Binance has categorized it as a high-risk asset, so traders should exercise caution before investing.
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Airdrop campaign for users holding BNB
In conjunction with the listing, Binance launched campaign number 27 in the HODLer Airdrop series:
Total reward: 20 million ERA (representing 2% of the total supply).
Target audience: users who held BNB between July 1 and July 5, 2025 in Simple Earn or On-Chain Earn products.
Distribution: Tokens will be deposited into accounts before trading starts.
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Tokenomics
Total supply: 1 billion ERA.
Initial supply at launch: 148.5 million ERA (14.85% of the total supply).
Usage: gas, governance, and network staking.
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Promotional activities and challenges
From July 17 to July 31, 2025, Binance is organizing trading events with prizes totaling up to 6 million ERA distributed over:
New users.
Traders by trading volume.
Relative shares challenge.
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Why might ERA attract investor interest?
Provides innovative scalability solutions for the Ethereum network, which is one of the current major challenges.
Supported by the world's largest trading platform (Binance), giving it liquidity power and rapid spread.
Strong incentives at launch such as Airdrops and trading competitions.
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Summary
The listing of Caldera (ERA) on Binance is a strategic step that enhances its position within Layer-2 solutions, a field experiencing significant growth. With Binance's support and a massive promotional campaign, ERA is expected to attract wide interest, but investors must manage risks wisely.