Pure Leaf’s NYC Vending Machine Trades Phones for Tea
Pure Leaf has launched an experiential vending machine in New York City that asks users to deposit their phones for 10 minutes in exchange for a free iced tea. The campaign—part of their “Break Machine” activation—aims to encourage real pauses amid hustle culture. While over 76% of people feel better after a break, reactions show not everyone could stay away from their screens.
