## Overview of Hooked Protocol (HOOK)
Hooked Protocol (HOOK) is the native token of a Web3 platform launched in 2022 on BNB Chain to accelerate the mass adoption of Web3 through gamified learning. The platform offers Learn & Earn products (e.g., Wild Cash, ToDaMoon, Hooked Academy Sensei) that combine social elements, AI, and blockchain. HOOK is used for:
- Governance through Hooked DAO.
- Gas fee payments in the ecosystem.
- Staking with rewards (12% APR on Binance).
- Access to exclusive events, NFTs, and in-app purchases.
The second token, HGT (Hooked Gold Token), is used within the ecosystem for quests and rewards. The project is supported by Binance Labs, Sequoia Capital, with listings on Binance, MEXC, Gate.io, KuCoin. Wild Cash has 3+ million active users monthly.
- Price (July 13, 2025): ~$0.0971–$0.11 (CoinMarketCap, Coinbase, Binance).
- Market capitalization: ~$23.89–$26.12 million (rank ~690–985).
- Trading volume (24 h): ~$11.03–$25.11 million, up 14.6% or down 48.1% (various data).
- News:
- Launch of Hooked Academy Sensei V2 with AI training (June 2025).
- Campaign on Binance Simple Earn with yields up to 12% APR (June 26 – July 26, 2025).
- Partnership with AethirEco for AI-dApps (June 25, 2025).
- Negative: cyberattack with fake wallets (July 4, 2025) intensified selling pressure.
- Bullish sentiment on X: 60–70% of posts are optimistic, discussing 'falling wedge' and Binance gainers (@Cryptobullmaker).
## Technical Analysis
- Current situation: HOOK price has fallen 96.9–97.7% from ATH ($3.59–$4.06, February 2023) and is trading at $0.0971–$0.11, with a change of -3.52% to +1.1% over 24 hours and +3.6–3.9% over 7 days. A falling wedge is visible on the daily chart, with support at $0.09 and resistance at $0.12. Bullish divergence on RSI indicates a potential breakout.
- Key levels:
- Support: $0.09–$0.095 (50-day SMA, April 2025 low $0.07795).
- Resistance: $0.12, then $0.15.
- Indicators:
- RSI (daily): ~40–45, neutral zone, with bullish momentum.
- MACD: Neutral, with a hint of a bullish crossover.
- SMA: Price above the 50-day SMA ($0.09), but below the 200-day ($0.14).
- Volumes: $11.03–$25.11 million, up 14.6% (CoinGecko) or down 48.1% (CoinGecko), activity on Binance ($1.89 million for HOOK/USDT).
- Chart: Price tests $0.10 in a falling wedge. Closing above $0.12 could raise the price to $0.15; breaking $0.09 would intensify the decline to $0.08. Check TradingView (HOOK/USDT) or CoinMarketCap.
## Fundamental Factors
- Positive:
- Unique niche: Learn & Earn with gamification, 3+ million users on Wild Cash.
- Backed by Binance Labs, Sequoia Capital, listed on 14+ exchanges (Binance, MEXC, Gate.io).
- Ecosystem: Hooked Wallet, DID infrastructure, integration with AI and GameFi.
- Low risk of manipulation: high volumes and liquidity (InvestorsObserver).
- Risks:
- Volatility: drop of 3.52% in a day, cyberattack on July 4, 2025.
- Competition with ChainGPT, The Sandbox in Web3 education and GameFi.
- Token unlock: 234–270 million in circulation out of 500 million, selling pressure possible.
- Low activity on Reddit: more negative votes.
## Recommendations
- For traders: Buy at hold $0.095 (target $0.12–$0.15, stop-loss $0.09). Sell on break of $0.09 (target $0.08). Watch for volumes and news about Sensei V2.
- For investors: Growth potential is linked to Web3 education and AI, but volatility and cyberattacks pose risks. Await news on TVL and new dApps.
- Monitoring: Follow on X (@HookedProtocol, @Cryptobullmaker) and charts on TradingView.