5 kilograms of gold is $530,000. Are they selling at a loss?

🌕 ASUS presented the RTX 5090 ROG Astral Real Gold Edition — a gypsy gold graphics card weighing 7.2 kg, of which a whole 5 kg is pure gold. It costs approximately $500,000. The presentation took place at an event in China called Bilibili World 2025.

For comparison: the regular RTX 5090 costs around $2,000 MSRP and $3,500 for modified versions.
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