#MyStretegyEvolution :
🚀 1. Rapid Rise & Ecosystem Building (2017–2019)
Foundation & ICO: Launched by Changpeng “CZ” Zhao in mid‑2017, Binance raised ~$15M via ICO and quickly became the world’s top crypto exchange thanks to low fees, speed, and a vast token selection WIRED+12On The Node+12Rango Exchange+12.
Smart Expansion: Early relocations—out of China to Japan, Malta, and other jurisdictions—helped dodge regulatory crackdowns On The Node+1Wikipedia+1.
Ecosystem Growth: Introduced Binance Coin (BNB), Binance Smart Chain, Binance Labs, Binance Academy, Trust Wallet, Launchpad, and NFT offerings—transforming into a full-fledged crypto ecosystem On The Node+1Blockchain Magazine+1.
🛡️ 2. Adapting to Regulation & Security (2019–2023)
Security & Compliance: After hacks and increasing regulatory scrutiny, Binance hardened KYC/AML protocols, improved support, and established the Secure Asset Fund for Users (SAFU) Wikipedia+14Krypto Hippo+14Krypto Hippo+14.
Localized Platforms: Rolled out region-specific exchanges—Binance.US, Binance TR, AU, TH—to align with local laws Cryptic+1investoncrypto.com+1.
Licenses: Secured licensing in France, expanded under MiCA in Europe, and obtained approvals across global jurisdictions .
👥 3. Governance Shift & Leadership Change (2023–Now)
Regulatory Fallout: In late 2023, CZ pled guilty to anti‑money-laundering violations; Binance was fined ~$4.3 B and saw CZ step down as CEO Cryptic+5Wikipedia+5WIRED+5.
New Leadership: Richard Teng, a former regulator, became CEO. He has prioritized transparency, compliance, and building a formal board and headquarters Rango Exchange+3WIRED+3The Times+3.
Regulatory Wins: Under Teng, Binance secured 20+ regulatory approvals and added external monitors per the DOJ settlement World History+13WIRED+13Rango Exchange+13.
🌍 4. Geopolitical Positioning & Market Integration
Trump-era Winds: With U.S. crypto sentiment shifting pro‑crypto, Binance pursues deeper engagement—requesting to ease the DOJ oversight$BTC