Basic analysis of the Usual project | RWA Stablecoin financial innovation (01/2024 - 07/2025)
(Data updated until 07/2025 and is only basic information about the project to facilitate basic evaluation – Not investment advice)

🔥 Overview
Usual (@usualmoney) is a DeFi platform focused on tokenizing real-world assets (RWA), specifically US Treasury Bills, to create stablecoins USD0 and USD0++. The project aims to redistribute value to users through a decentralized governance model and the $USUAL token, challenging centralized stablecoins like Tether. From 01/2024 to 07/2025, Usual achieves a TVL of over 330 million USD and multi-chain integration, affirming its position in RWA. 💥

🕒 Important timeline
- 04/2024: Usual Labs raises 7 million USD, securing a TVL commitment of 75 million USD from over 100 investors.
- 10/2024: Launch of USD0, a stablecoin backed 1:1 by US Treasury Bills, integrated on Ethereum.
- 03/2025: Integration of USD0 and USD0++ on Arbitrum, BNB Chain, Base via LayerZero and CCIP.
- 07/2025: Launch of UIP-9, enhancing the reward system, allowing $USUALx to be locked to receive USD0 weekly; launch of uSYRUP++ Vault with @maplefinance.

🤝 Strategic partnerships
Usual partners with major projects and funds:
- LayerZero (@LayerZero_Labs): Supporting multi-chain integration, expanding USD0 and USD0++ on Arbitrum, BNB Chain, Base.
- Maple Finance (@maplefinance): Launch of uSYRUP++ Vault, providing yield from SyrupUSDC.
- Pyth Network (@PythNetwork): Providing USD0/USD0++ prices on 75 blockchains, increasing DeFi accessibility.
- IOSG Ventures, Kraken Ventures: Leading the 7 million USD funding round, alongside over 150 investors like Michael Egorov (Curve), Sam (Frax).
- Fluid, Equilibria, Penpie: Integrating USD0/USDC pool and USD0++ vault for yield farming. 💼

💰 Tokenomics & Current Price
- Tokenomics: $USUAL (total supply not disclosed) used for governance and revenue sharing. USD0 is a stablecoin 1:1 with US Treasury Bills, USD0++ is a yield-bearing version with a 4-year lock. Users earn 'Pills' through staking or liquidity provision, exchanged for $USUAL in an airdrop. 90% of the value is redistributed to the community.
- Price (07/2025): $USUAL at 0.1017 USD, 24h trading volume around 45 million USD (CoinCarp). TVL reaches 330 million USD, a significant increase from 300 million USD in June 2025. Check CoinMarketCap/CoinGecko for real-time updates! 📈

🛠️ Products & Technology
- USD0: Stablecoin backed by US Treasury Bills, transparent, not reliant on traditional banks.
- USD0++: Liquid staking token, allowing earning yield and $USUAL through long-term locking.
- Usual Hub: Interface for tracking multi-chain investment portfolios (Ethereum, Arbitrum), integrating vault and governance.
- Pills System: Pre-airdrop reward program, earning 1-3 Pills/USD daily through staking or liquidity pools.
- Brevis ZK Proofs: Supporting fast, safe, and transparent USD0 withdrawals. Integrated with 50+ DeFi protocols across 15 blockchains. 🔧

🗣️ Reviews from famous KOLs
- @Web3Analyst: 'Usual is redefining stablecoins with RWA, USD0++ is a rare yield opportunity.'
- @DeFiGuru99: 'TVL of 330 million USD in 3 months, Usual is a formidable competitor to Tether.'
- @CryptoMaximalist: 'The Pills System and airdrop of $USUAL are a smart way to attract the community.'
⚠️ Some KOLs express concerns about RWA volatility risks, but the community appreciates transparency and governance. 🌟

🛤️ Future roadmap
- Q3-Q4 2025: Launch of Solv Bonds, additional chain integrations (Avalanche, Solana), expanding vault with Equilibria, Penpie.
- 2026: Strengthening decentralized governance, improving yield optimizer and fixed-rate products.
- Long term: Leading the RWA stablecoin market, competing with Tether, Circle in DeFi and TradFi. 🚀

✅ Opportunities
- Potential RWA: US Treasury Bills provide stability, attracting both crypto and traditional investors.
- Strong ecosystem: Partnerships with @LayerZero_Labs, @maplefinance, @PythNetwork for scaling.
- Vibrant community: Pills System and airdrop of $USUAL boost engagement, rapid TVL growth. 💸

⚠️ Challenges
- Competition: @Tether_to, @circle competing in stablecoins; @OndoFinance in RWA.
- Regulation: RWA faces legal scrutiny, especially in the US and EU.
- Yield risks: Fluctuations in APY of USD0++ may affect confidence. 🛑

📝 Conclusion
Usual (@usualmoney) is revolutionizing stablecoins with USD0 and USD0++, providing transparency and value sharing through $USUAL. With a TVL of 330 million USD, multi-chain integration, and support from @LayerZero_Labs, @maplefinance, Usual is a strong contender in RWA. Do you think $USUAL will surpass 0.1017 USD? Have you joined the Pills System or waiting for the airdrop? Comment now to discuss! 🗣️

Reference sources:
- CoinMarketCap
- CoinGecko
- Usual.money
- Blogtienao
- CoinDesk