Author: Biteye
Feeling lost and powerless after talking for so long? In the face of AI flooding and information noise, the InfoFi track seems to be competitive, but truly effective participation is far from blindly flooding the screen.
We have compiled practical strategies for participating in InfoFi to help everyone correct their mindset and improve content quality, participating with more precise interaction methods!
1. Core indicators analysis of InfoFi: Say goodbye to the mindset of simply 'brushing numbers.'
Smart Followers: Influential fans with high content quality. Many InfoFi platforms prioritize the quality of followers over quantity when evaluating account influence through smart algorithms. Accounts with more Smart Followers will receive higher scoring and rewards for each piece of content, which will be 'weighted' up by the algorithm.
Mindshare: Essentially, Mindshare is the discussion heat and public opinion share. Some InfoFi platforms track the discussion of a coin or topic on social media. For example, they provide multidimensional indicators, including price trends, market sentiment, and mindshare, helping users understand a project's popularity in the community.
Point system: InfoFi projects generally adopt a point system to encourage users to produce content. For example, publishing high-quality crypto content can earn 'Yaps points.' The algorithm evaluates post quality, interaction depth, topic relevance, and particularly values interactions from Smart Followers (comments, retweets, etc.).
Point usage includes: qualifying for future airdrops and ranking higher on leaderboards. For example, Galxe Starboard also ranks rewards based on users' multidimensional contributions (number of tweets, likes, task completion, etc.).
In short, to effectively participate and accumulate points, you need to continuously output valuable content and engage in high-quality interactions with the community, rather than merely pursuing quantity.
2. Step-by-step strategy from 0 follower accounts to high follower counts
1. Account initiation stage (100-1000 followers)
During the account initiation stage, the most important thing is to interact and become familiar, actively commenting on popular KOLs or project tweets, but ensuring that comments are insightful and spark discussion. The goal is to attract responses and increase account visibility. In terms of content release, initially, you can start by retweeting high-quality tweets or providing brief comments on popular projects, tagging relevant topics, letting algorithms record your activity, and not spending too much time writing content; the primary focus should be on interaction!
Here are some suggestions for newcomers, quoting the organization by @DRbitcoin36, @wangy112375, and @comthruzuo.
First, you can check the 7-day \ 30-day rankings on the official websites of certain projects, find interactions with the big players, and include your tweets in the comments. Of course, do not add your tweet links to every comment to avoid system risk control. It is best to link to tweets that are relevant to the theme, which can evoke discussion and resonance, rather than just riding the traffic wave.
Additionally, I would like to recommend some enthusiastic teachers who generally respond to interactions. For example, @Leoninweb3, @0x_Todd, @sleepy0x13, @diamondhandjs, @zohanlin, @EnHeng456, @CalmanBTC, @ordjingle, @off_thetarget, @ZF_lab, @softlipa1018, @youyou5202, @0xKevin00, @y_cryptoanalyst, @Monica_xiaoM, @WY_mask, @Vito_168, @jiujinshan2022, @sukicao2, @Dp520888, @Lucast168, @0xScottBTC, @CryptoPainter_X, @hoidya_, @0xBclub, @wanghebbf, @isadora288881, @0xKingsKuan, @CindyCreation.
2. Growth stage (1000-5000 followers)
Fixed update frequency: You can start writing more original short articles, focusing on market analysis, project sorting, airdrop strategies, etc. Each tweet should be of medium length and closely related to current hot topics. Additionally, whenever there is a 'popular project listing' on the InfoFi platform, participate in discussions and content creation in a timely manner to gain extra exposure.
Balancing quality and quantity: Most projects emphasize quality over quantity; flooding the platform with meaningless AI-generated content can easily lead to being blocked and resentment, even affecting the platform's assessment of accounts. High-quality long tweets often earn higher points.
Continuous interaction: Continue to comment under influential accounts (such as KOLs on the top list). Add these KOLs to your Twitter list and set notifications to comment promptly, showing a certain level of thought rather than simple agreement.
3. Advanced stage (5000+ followers)
High-quality articles + personal brand: Continuously output high-quality articles and gradually form an account theme, such as focusing on interpreting certain projects or explaining specific ecosystems.
Why focus deeply and emphasize content originality? 🤔 Data shows that by analyzing accounts with fewer than 35K followers but a high ratio of Smart Followers in the 30-day Top Yappers list, it becomes evident that content strengths (for example, focusing on a specific ecosystem or unique market observations) are key to building a personal 'moat.' Original, insightful content is easier to remember, while AI-generated content and ineffective social circles find it hard to create Mindshare.
Actively interact with project parties: Follow the official accounts of upcoming projects or those already listed, actively retweet and @ the project parties, and thoughtfully comment on tweets. High-quality output can attract the attention of project officials and may lead to collaboration opportunities.
Continuous interaction to solidify followers: Further establish relationships with other KOLs, such as mutual promotion or collaborative discussions, to create a win-win situation. In the long run, account influence becomes a 'moat,' allowing you to seize speaking rights and rankings in new projects faster than beginners.
Note: At any stage of the content creation process, do not rely too much on AI; you need to have your insights rather than relying on AI to flood the screen with articles, which can easily damage goodwill and reduce account weight.
3. Advancement case starting from low followers
Newcomers often fall into a misconception: thinking that the more followers they have, the greater their influence. However, @Alvin0617 took 6 months to increase the number of Smart Followers by 80%, reaching a count of 1000, proving through his own experience that even with a small initial follower count of a few hundred or thousand, there is still a chance to appear on the daily leaderboard of the InfoFi platform. He repeatedly emphasized two core indicators: Smart Followers Ratio and Mindshare, here are some related experiences:
The number of followers is not the only standard: the key is to attract those who truly understand the field and can bring high-quality interactions, known as Smart Followers. Alvin specifically mentioned that the more Smart Followers there are in an ecosystem, the faster that ecosystem will grow. For example, players in the Hyperliquid ecosystem. If you are interested in DeFi or PerpDEX, you can share content with these true 'real-money' players, and the information's influence will grow exponentially.
Reinterpret Mindshare and try to be the 'first to eat crabs': The concept of Mindshare is not about how many tweets you post but rather how much space your content occupies in users' minds and whether it is closely associated with a specific field or project. For example, Alvin introduced Huma in full before it became popular last August, and when Huma exploded, the Mindshare peak of his account that day reached 15%! This also reflects that those who are recognized and first to discuss good projects are the ones who can stand out in InfoFi's value.
Precise interaction strategy for low followers: There is no need to obsess over KOLs with hundreds of thousands of followers; instead, interact with those who are high-quality but have fewer followers. Interaction is not just for the sake of presence but to build high-quality connections. Through this approach, even with a small follower base, there is a chance to be noticed by those who are truly influential, creating a 'ripple effect.'
4. How to choose projects wisely
The number of InfoFi track projects is increasing, so it is crucial to choose projects that suit your abilities and pace.
High popularity projects (intense competition, substantial rewards): Including major projects like @Galxe, @ethos_network, which already have a large number of participants. These high-popularity projects have large reward pools and high token potential, but the competition is extremely fierce, requiring strong quality content and intensive interaction.
For example, the first issue of Galxe Starboard attracted over 20 projects including Plume and Dango, with over 5 million dollars in rewards invested.
Cold start projects (just launched or small scale, low competition): @MirraTerminal, @GiveRep. Such projects may have a small user base, making it relatively easy to qualify for airdrops.
In summary, it is advisable to track multiple projects' dynamics simultaneously, but preferably not more than three to avoid spreading oneself too thin. Decide on participation priorities based on project quality, personal time investment, and risk preference.
5. Tips for content release strategy: Create valuable tweets.
High-quality and high-frequency content output is the key to InfoFi's easy gains; tweet content can refer to the following strategies:
Content structure and length: A tweet can include background information, personal opinions, and data support, such as simple charts, screenshots, or on-chain data, making it more persuasive. Long tweets (threads with 1000+ words and multiple images) often contain more information and are more likely to satisfy the platform's 'information-weighting' mechanism. Of course, ensure the relevance of the information and focus on a single theme without aimlessly piecing together hot topics.
In terms of word count, generally, medium-length tweets (for example, several hundred to a thousand words, occasionally one or two thousand words in a thread) can ensure the amount of information while being easy to read and engage with.
Release frequency: Maintain stable output, but quality is always the priority. Ideally, post at least 1-3 tweets daily, preferably during active social hours, such as noon or evening in the UTC+8 time zone, to gain more real-time traffic. Besides original tweets, you can also appropriately retweet excellent content and add comments. However, do not sacrifice quality for quantity; the optimal strategy is to pursue both 'quality + frequency' in parallel.
Comment interaction skills: Interacting in the comments is an important way to gain the attention of smart followers and increase follower counts. You can add highly ranked KOLs or popular project accounts to notifications, comment at the first opportunity, and pose in-depth questions or share relevant experiences. Additionally, presenting different viewpoints is also effective, as 'reverse thinking' often triggers discussion.
Additionally, you can comment on new messages released by some official accounts at the first opportunity, which can bring you considerable traffic. For example, when the official account of a major platform like Binance releases a new tweet, the earlier you comment, the higher the visibility of your comment, which helps to grow your follower count. For instance, @cz_binance.
With top KOLs like @heyibinance willing to interact, if your content is interesting, you might even gain their attention, bringing a lot of natural traffic to your account.
Combine external resources: Utilize the analysis tools provided by the platform to help choose topics. For example, some platforms regularly release Mindshare lists and rankings that showcase the week’s hot topics. Paying attention to these lists and choosing hot topics that have not been fully discussed can increase the relevance of your articles and the chances of being discovered.
Medium popularity projects (with certain attention, balanced input-output): For example, @noise_xyz, @wallchain_xyz, where the level of competition is moderate, and considerable rewards can be obtained.
6. Summary
The road to 'easy gains' is long and full of challenges; mindset is crucial. It is understandable to feel frustrated when seeing others flaunt big airdrops while you are not listed or your gains are minimal. However, it is important to understand that some projects indeed require top KOLs to drive traffic; their influence is the result of years of accumulation, and there is no need to overthink it. At the same time, understand that some influencers may be very busy or unable to respond individually for their own reasons; there is no need to hold a grudge.
It is important to focus on improving content quality and maintaining a positive mindset. We always encourage everyone to participate in the InfoFi ecosystem with a calm attitude, building a healthier and higher-quality crypto Twitter communication environment together!
