Key Takeaways

  • YZi Labs, led by Binance founder Changpeng Zhao, backs a US-based $BNB treasury firm targeting a public listing.

  • The firm aims to offer regulated BNB exposure to traditional investors via equity shares.

  • Institutional interest in BNB is surging, with Nano Labs planning to scale its holdings to $1 billion.

In a bold move to bridge crypto and traditional finance, Binance’s former CEO Changpeng Zhao, through his venture YZi Labs, is backing the launch of the first US-based BNB treasury company. This initiative, led by investment firm 10X Capital, seeks to bring $BNB into the portfolios of Wall Street investors via a regulated IPO structure.

Institutional Gateway to BNB

The new treasury firm plans to offer BNB-backed shares on a major US exchange, allowing investors to gain exposure to the token without managing digital wallets. This ETF-style structure is designed to simplify crypto asset allocation while maintaining regulatory compliance. Veteran leaders from Galaxy Digital, CalPERS, and Kraken are steering the project, adding credibility and institutional weight.

BNB’s Rise as a Treasury Asset

BNB is gaining traction beyond its utility on Binance, with firms like Nano Labs and Build & Build Corporation aggressively accumulating the token. Nano Labs recently acquired $50 million worth of $BNB and aims to scale this to $1 billion, signaling confidence in BNB’s long-term value. With BNB trading near $670 and approaching its all-time high, the market is watching closely as it inches toward mainstream financial integration.

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