New cryptocurrency service at BBVA
BBVA made a strategic move by integrating cryptocurrencies into traditional banking after launching a service that allows its Spanish retail customers to buy, sell, and store bitcoin ($BTC ) and ether ($ETH ) directly from its mobile app.
This launch, which was progressively implemented in recent weeks following approval and registration with the National Securities Market Commission (CNMV), positions BBVA as one of the pioneers in offering cryptoasset services within the Spanish financial system.
Access to this feature is completely self-managed and must be voluntarily activated by the user through the bank's app. To access it, customers must have biometric authentication enabled on their devices, which adds an extra layer of security.
This launch generated a pressure effect on the Spanish financial sector, prompting other entities to accelerate the development of their own cryptocurrency solutions so as not to be left behind in a rapidly growing market demanding ever more digital products, as reported by CriptoNoticias.