Final Battle on July 12: The Strongest Launchpad Competition on Solana
On July 7, the once-dominant @pumpdotfun was completely surpassed by the rising star @bonk_fun: market share surged to 55.22%, defeating Pump's 34.86%.
This is not just a change in platform rankings but a systematic victory regarding the advantages of mechanisms, user mindset, and long-termism.
Pump bleeds, Bonk supplies
Pump harvests, Bonk co-builds
What did Bonkfun do right?
✅ Mechanism Design:
1. Transforming users into co-builders: 50% of transaction fees are directly used for buyback and destruction $BONK , creating sustained buying pressure and enhancing long-term token value;
2. 8% strategic reserves + incentive mechanisms, benefiting the community, creators, and platform ecosystem;
3. Breaking the traditional launchpad contradiction of 'project dies, platform wins', creating a win-win-win model for users, platforms, and projects.
✅ Community Sentiment: From 'Wrath of Heaven and Anger of People' to 'Active Participation'
Pumpfun was once viewed as a cold-blooded industrial assembly line of meme projects due to its lack of feedback, strong cashing out, and indifference towards users.
The success of Bonkfun comes from the emotional turnaround brought by its mechanisms. Users are willing to invest, projects are willing to launch, and KOLs are willing to speak up. This is a narrative revolution from 'being harvested' to 'I am also a part of it'.
Challenges Faced by Bonkfun
⚠️ 1. The lifecycle of meme projects is too short
Most launched meme projects currently have a lifecycle of less than 72 hours, with rapid decline in popularity. Even the best platforms find it difficult to maintain sustained 'content supply capacity'.
⚠️ 2. Difficult to maintain the closed loop of platform income and tokens
http://Bonk.fun currently relies heavily on transaction fee income from new projects. If the recent wave of token launches subsides and user interest diminishes, buyback destruction and incentive mechanisms will face 'blood loss'.
⚠️ 3. The model is easily replicated
Bonk's mechanism is indeed excellent, but in the blockchain world, 'mechanism advantage' is the shallowest moat that is easiest to replicate. If platforms like Pumpfun and Hype quickly iterate or launch token incentives, Bonk's leading advantage will be compressed.
Gate announced the public sale page for July 12 ahead of schedule (now deleted) late last night; the timing is likely set. Who will win this round of confrontation remains to be seen, as many variables must be considered.
First, observe the token trends after Pumpfun's issuance.
Second, see if Bonkfun can stabilize afterward.
