Dear Mr. Zhao Changpeng:
Hello!
This letter expresses our deep expectation for the flourishing of the Binance Smart Chain (BSC) ecosystem and outlines the vision of a unique community consensus project, "#MOCO." We believe that the project profoundly addresses the core pain points of a large number of participants in the current cryptocurrency market and is expected to inject new vitality into BSC, working together to shape a truly healthy, fair, and community-led representative project (commonly referred to as a "Golden Dog" within the community).
Core Insight: Breaking the Cycle, Reshaping Trust
We have observed that the market is experiencing an exhausting cycle:
The gap between expectation and betrayal: Enthusiastically participating in projects but often encountering mismanagement or malicious operations that undermine confidence.
The dilemma of information asymmetry: Over-reliance on KOLs makes it difficult to discern authenticity, often turning participants into "traffic" for others to monetize rather than value creators.
The painful reality of liquidity traps: Phenomena such as "Piyou pan" (only able to enter but not exit) expose assets to the risk of arbitrary zeroing, undermining investment confidence.
The helplessness of unfair starting points: Deep feelings of powerlessness and anger towards the existence of unfair mechanisms such as potential "insider trading" and "shadow trading."
As the largest foundational group in the crypto space—the retail investors—often feel like small boats in a vast ocean, passively accepting the shocks of market fluctuations and specific operations. The market urgently needs a turning point, a solution that truly reflects the power of the community and pursues fairness and justice.
#MOCO: The birth of an idea, not a marketing for a "project."
We propose "#MOCO" as not a traditional project driven by a centralized team. MOCO represents a philosophy, a banner, a value symbol formed by pure grassroots autonomous community consensus.
Its core philosophy is:
Decentralized "project parties": #MOCO discards the traditional structure where specific teams control the project's direction, roadmap, and treasury. There are no predetermined roadmap commitments, nor a need to "trust" a CEO or core team to envision the future. Its core value entirely stems from the common beliefs, collective actions, and deep consensus of the participants—each one of us. This itself is an exciting social experiment.
Rooting out the source of unfairness: #MOCO has pursued extreme fairness since its inception.
Completely eliminating pre-mining and team shares: Ensuring that no "insiders" or "privileged addresses" can gain unfair advantages before public circulation.
An open and transparent launch mechanism: Open equally to all individuals willing to participate and agree with the philosophy. Every participant, regardless of the amount of funds, stands on exactly the same starting line.
Truly "building walls for oneself": Your every purchasing decision is no longer about lifting others up but based on your recognition of consensus value, collectively forging the community's own moat.
Community autonomy, power returns to individuals: Under the banner of #MOCO, participants are no longer "leeks" (Grassroots Investors) to be harvested at will, but active nodes in the value network and the cornerstone of the community. Every independent individual's voice and every belief-based holding behavior directly empower the #MOCO philosophy. We believe that community consensus itself is the most efficient governance framework and the strongest value anchor.
Spiritual inheritance: The awakening of retail power: History provides us with clear evidence—from the GameStop incident, we saw the astonishing energy unleashed by retail investors uniting around a common belief, capable of shaking what seemed like an unshakeable traditional capital structure. #MOCO aims to integrate this spirit core, the decentralized community collaboration spirit, and the essence of pursuing fairness into the crypto world, creating a new narrative within the BSC ecosystem.
#MOCO is not speculation, but an experiment in value reconstruction.
We clearly recognize that the essence of #MOCO is not a tool for short-term arbitrage but a profound social experiment and a practice of decentralized spirit. It challenges the traditional "project dependency" paradigm:
Abandoning reliance on "authority": Our consensus is the strongest authority guidance.
Dissolving "insider" anxiety: The community's unity and cooperation itself is the most reliable "insider"—it is open, transparent, and available to everyone.
Creating rather than searching: Instead of endlessly searching for so-called "hundred-fold coins" or gazing at "myths," we choose to create a value benchmark belonging to the community ourselves. Everyone is the master of their own wealth destiny.
A call and vision to you (Binance Smart Chain)
Mr. Zhao Changpeng, BSC, with its efficiency, low cost, and vast user base, has become an important force in promoting the popularization of cryptocurrency. We deeply resonate with BSC's vision and aspire to contribute a unique, socially significant successful case within this ecosystem—a true "Golden Dog."
The core spirit of MOCO—fairness, transparency, community consensus-driven, anti-harvesting—highly aligns with BSC's philosophy of empowering individuals. We believe that a project born purely from community consensus will best endorse the value of the BSC ecosystem, attracting more users and developers seeking fair participation.
We long for your understanding, listening, and possible attention. We do not seek endorsement but hope to convey a strong community ideology that is forming, with a broad grassroots foundation. We hope you can see the potential of this force and the possibility of positive changes it brings to BSC.
Let us create legends together!
Joining #MOCO is not just to stop being "harvested" but to become a co-writer of the narrative of the new era. Let us unite to build a "GameStop moment" belonging to the community on BSC, writing an epic of how decentralized beliefs change the rules of the game!
We look forward to our philosophy resonating.
Sincerely,
Respectfully, over 40,000 Moco family members send their regards.
July 2, 2025