Let's begin with Binance Alpha, step by step. Here's Step 1: What Binance Alpha Actually Is:
✅ Step 1: What Is Binance Alpha?
Binance Alpha is a pre-listing discovery platform inside Binance, where users can find and engage with new and early-stage tokens before they are listed on the main Binance Exchange.
Think of it as:
A launchpad + airdrop zone + research hub – all focused on early crypto projects.
You can buy, earn, or watch early tokens (some may eventually list on Binance Spot Exchange).
📌 Why Is This Important?
If you get in early on a project that later gets a full Binance listing, the value of your tokens could increase significantly.
Binance Alpha gives users a way to "farm" these early tokens through a special points system.
Step 2: What Are Alpha Points and How They Work 👇
✅ Step 2: Alpha Points System
To participate in Binance Alpha token launches and airdrops, you need Alpha Points. These points show your activity and engagement in the Alpha ecosystem.
There are two types of Alpha Points:
🔹 1. Balance Points
You earn these just by holding certain tokens or assets on Binance.
✅ Example: If you hold BNB, USDT, or a featured Alpha token (like ZKJ), you automatically earn Balance Points.
🔄 Points are updated daily.
💡 The longer you hold, the more you earn (until they expire after 15 days).
🔹 2. Volume Points
You earn these by buying or trading Alpha tokens on Binance Alpha.
✅ Example: You trade $500 worth of a new token on Alpha → you earn Volume Points.
📈 The more you trade, the more points you get.
⚠️ Be careful: volume farming can be risky (price can crash if whales dump).
⏳ Important: Points Expire After 15 Days
You must use your points within 15 days, or they reset to zero.
This encourages early and fast participation in token launches.
🎯 Why Collect Alpha Points?
Alpha Points let you:
✅ Qualify for Token Generation Events (TGEs).
✅ Join exclusive airdrops.
✅ Potentially earn tokens for free or at early prices.
Step 3: How to Use Alpha Points for Airdrops & Token Sales 👇
✅ Step 3: How to Use Alpha Points for Airdrops & TGEs
Once you’ve collected Alpha Points (from holding or trading), you can use them to access rewards like:
🎁 1. Airdrops (Free Token Rewards)
Binance often distributes free tokens to Alpha participants.
You don’t need to buy anything — just hold the right tokens and earn Alpha Points.
If you're eligible, the airdrop gets automatically sent to your Spot or Funding wallet.
> 💡 Example: In May 2025, users who had Alpha Points from trading “SOON” token received bonus tokens after the TGE.
🚀 2. TGEs (Token Generation Events)
A TGE is when a new token officially launches on Alpha.
Here’s how you use your Alpha Points in a TGE:
🪙 Step-by-Step:
1. Visit Binance Alpha during a TGE.
2. See if you qualify (based on your Alpha Points ranking).
3. If yes, you can:
Join a subscription round to buy tokens at launch price.
Or receive an allocation based on your points.
4. Tokens are delivered instantly or after a short wait, directly to your account.
🧠 Things to Remember:
The more Alpha Points you have, the higher your chance of bigger allocations.
Some airdrops and TGEs have minimum holding or KYC requirements.
Not every Alpha token will succeed, so manage your risk.
