#XSuperApp
It is an ambitious project by Elon Musk to transform X (formerly known as Twitter) into an "everything app" or "super app," offering a wide range of services on a single platform. Here’s what we know so far¹²:
- *Key Features:*
- *Messaging*: Seamless chat feature, similar to WhatsApp
- *Payments*: Peer-to-peer payments, possibly with cryptocurrencies and fiat, through the X Money wallet
- *Investing*: Investment tools and trading features, may include cryptocurrencies
- *Shopping*: Marketplace features for online shopping
- *Entertainment*: Access to various forms of entertainment, such as videos and live streaming
- *AI Integration*: Built-in AI assistant for personalized feeds, content organization, and smart search
- *Partnerships:*
- *Visa*: Confirmed partnership for payment infrastructure and wallet services
- *xAI*: Integration of the Grok chatbot for AI-driven tools and features
- *Regulatory Challenges:*
- *Licensing*: X needs to obtain money transfer licenses in every U.S. state
- *Compliance*: Adherence to regulations such as the European Union's Digital Services Act (DSA)
- *Building Trust*: Overcoming concerns about the platform’s toxicity and Musk’s controversial persona
- *Potential Impact*:
- *User Commitment*: The aggregation of services may increase user engagement and retention